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Create “Perfect” Posts on Facebook, Twitter, Pinterest and Google+ | Bedford Realtor

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Get more social media fans and create engagement! Follow these 17 guidelines  when you post on social networks.

Create Perfect Posts on Facebook, Twitter, Pinterest and Google+ [Infographic]Is there any such thing as a perfect social media post?  Each social network has a specific set of expectations, limitations — and pros  and cons. And each one is constantly evolving in terms of potential. A  one-size-fits-all strategy just isn’t feasible. This makes it more challenging  for brand marketers whose goals are growing their fanbase and creating  engagement around relevant content. So what’s the best strategy to engage  followers and attract new ones on each site?

 

My recent post, 10  Tips for Better Facebook Status Updates, offered some great ideas for  increasing Facebook engagement through crafting better status updates. The folks  at MyCleverAgency, a  social media consultancy in the U.K., did some research and formulated these 17  guidelines to help you gain the traction you need to jumpstart your social media  engagement.

Best practices for Facebook posts

1. Keep things positive

Being positive breeds engagement and encourages sharing.

2. Provide information

The most appealing updates are ones that offer something, but don’t disclose  everything — this increases the likelihood that fans will click.

3. Provide a link

If you’re going to provide a link, use Bit.ly, TInyURL, or another  link-shortening service so you can track how many people are clicking  through.

4. Include images

Posts with images get the highest amount of engagement on Facebook, so be  sure to include one when you can. The perfect size is 800×600.

 

 

Read more…

 

 

http://www.pamorama.net/2013/08/17/create-perfect-social-media-posts-facebook-twitter-pinterest-google-plus/#ixzz2cnb3JlMX

Bedford Board of Education seeks applicant | Bedford NY Real Estate

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News from the Bedford Central School District on the Board of Education vacancy:

The Board of Education is seeking an individual to serve on the Board to fill the seat of Ms. Lee Goldstein, who will be resigning due to family relocation. The term of office will conclude on May 20, 2014, the date of the next school board election.  The Board of Education invites interested individuals to submit an application by September 13, 2013.  The Board will meet in Public Special Session in the Fox Lane Middle School Little Theater to conduct interviews of all candidates on September 18 at a time not earlier than 7 pm. The meeting, which is open to the public, will be televised on BCSD-TV and on the website via live video streaming.  To assist the Board in preparing questions and to gather community input, community members are asked to submit a topic or question for consideration at the public interviews to boe@bcsdny.org no later than September 13. Following the public interview of candidates, community members may also submit input to the Board from September 18 through September 23, 2013 by email at boe@bcsdny.org.

The Board is expected to make an appointment on or about September 25, 2013. The term of office will commence with the Board’s appointment and continue until the next school board election on May 20, 2014.

To be eligible for this position, an individual must be a qualified voter of the district and have lived in the school district for at least one continuous year.  At a minimum, service on the Board requires preparation for and attendance at bimonthly Board meetings.  In addition, School Board members serve on at least one Board subcommittee, which meets monthly.

 

read more…

 

http://northernwestchester.lohudblogs.com/2013/08/14/bedford-board-of-education-seeks-applicant/

 

Secure more real estate leads on Facebook | Bedford NY Realtor

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Facebook news feeds are like the crawl on CNN. You’ve seen the scrolling words on your TV screen. Item after item after item that are “nice to knows” until there is breaking news. Then, we get a big “BREAKING NEWS” in red that hooks us in.

The job of real estate salesperson on Facebook is to participate in the mundane while figuring out a way to break through. What’s the big red “BREAKING NEWS” items in your network’s world that will impact you?

This “big news” often includes major lifestyle announcements like getting a new job, announcing a pregnancy, getting engaged/married/divorced and even retiring. These lifestyle announcements occasionally have a direct correlation to housing needs but are sometimes overlooked by real estate professionals.

When someone in your social stream mentions any of these lifestyle triggers they are opening a door of opportunity and you should be prepared to walk right in. To effectively execute this strategy you need to follow these three easy steps:

Be an active engager

After connecting with a current or prospective client on a social network like Facebook, it is imperative to stay in touch. By engaging them continuously, you will nurture your relationship on a personal level and have an easier time opening the door of opportunity when the time is appropriate.

 

 

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– See more at: http://www.inman.com/next/secure-more-real-estate-leads-on-facebook/#sthash.JHTgM9Cb.dpuf

Inspiring Cabins & Cottages | Bedford NY Real Estate

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For many of us, the archetypal image of the cottage home comes from storybook memories of our childhood: the diminutive dwelling glimpsed through the trees at the end of a winding trail, smoke rising from the chimney, roses rambling over a trellis and up onto the thatched roof, leaded windows, an inviting entryway … There’s something undeniably appealing about this image, something that makes the cottage the dream home for so many people, but it’s hard to put your finger on exactly what it is.

After all, also implied in this picture are cramped quarters, a dark interior and a lack of modern amenities. In attempting to define the enduring appeal of cottages, words such as comfort, coziness, charm, simplicity, intimacy and romance readily spring to mind, suggesting that the idea of cottage is as much a state of mind as it is a tangible presence.

To try to capture the essence of cottage appeal, think back to those most special places of your childhood. In your mind, revisit that snug hollow hidden under dense lilac bushes, the ramshackle fort cradled high in the limbs of the maple tree, the attic closet and its secret passageway winding under the stairs, or the bunk bed at the lake cabin draped with thick blankets. What do these places have in common? What did you feel like when you were in them? And what do these places of your childhood memories have to do with cottages?

I’ll answer the last question for you — everything. To me, these hollows, forts and closets all evoke the essence of what the cottage house must be for us. In our childhood, we found or created spaces to fulfill an essential, unspoken need to feel safe and secure from an overstimulating and dangerous outside world. (If you think about it, none of these spaces would have felt this way had they been larger, more open to the outside or more fancily built.) We may be all grown up now, but these needs are still essential to our sense of well-being. Those who understand this also understand the appeal of the cottage house: a magical, almost mysterious place that holds us closely within its lovely boundaries, warming and soothing our work- and world-weary souls.

What seems to be constant is the idea of the cottage as a retreat, the place to go to get away from it all, be it a beach cottage overlooking the ocean, a mountain hideaway, a pastoral retreat nestled in the woods or even a thoughtfully built cottage in town. It’s a place for lounging, for curling up with a good book or for doing absolutely nothing. It’s small enough to personalize and make your own: If you want to hang lobster pots from the ceiling or carve snail shells for drawer pulls, who’s going to stop you?

Read more: http://www.motherearthnews.com/green-homes/inspiring-cabins-cottages.aspx?newsletter=1&utm_source=Sailthru&utm_medium=email&utm_term=GEGH%20eNews&utm_campaign=08.16.13%20GEGH#ixzz2cKBN1pMu

 

Inspiring Cabins & Cottages.

Vine & Instagram Have A New Short Video Competitor | Bedford Realtor

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Two days ago Brianna Wills wrote a great post talking about how Vine videos are a great way to market your eCommerce business. Today, I’d like to add an additional tool to your tool belt. Once Vine was released, Instagram saw the opportunity and released their version. It was different in that the video can be 15 seconds, instead of the 6.5 seconds that Vine offers.

YouTube has now entered the short video scene and released their own version. It’s called MixBit and it’s available on iOS devices.

When you make a video, it can be up to 16 seconds. Is it possible that the market wants longer video time? For Vine and Instagram users, this app is quite different in some regards. Here are some of those differences:

  1. Everything is anonymous – there are no usernames and no commenting available. (Will most likely come down the road.)
  2. You can edit the videos from within the app.
  3. You can share your videos on social networks.
  4. You can string together up to 256 clips into an hour long video. (videos of others and ones you own).

I’m excited to begin using MixBit on my iPhone. At the end of the summer, I’ll put together a bunch of the clips that my wife and I made during the summer. It will be like a wrap up of summer 2013. I think there are many applications for this. What do you think of MixBit? Will you use it for your business?

 

 

Vine & Instagram Have A New Short Video Competitor | Search Engine Journal.

How to Use Facebook Power Editor, a Detailed Guide | Bedford Realtor

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Are you looking for a better way to manage your Facebook ads?

Do you want access to new Facebook advertising features as soon as they’re available?

Facebook offers a powerful and often overlooked way for marketers to do amazing things with ads.

In this article I’ll show you what Power Editor is, explore its benefits and show you how you can create campaigns using Power Editor.

What Is Power Editor?

The most powerful way to target your ideal audience on Facebook is with Facebook ads.

But clicking the “Boost Post” button and using the self-serve ad tool only scratches the surface. If you want to thrive and direct profits with your Facebook ads, you need to use Power Editor.

facebook power editor

Use Power Editor to have full control over your Facebook advertising.

Power Editor is a free browser plugin created by Facebook that lets you bulk-edit your ads. It was initially created as a Chrome plugin. Although it does sporadically work in other browsers, you’ll likely want to use the Chrome browser when working with Power Editor.

Go to Facebook.com/powereditor to test your browser or install the plugin.

But Power Editor is much more than just a bulk ad editor. It has many advantages over Facebook’s self-serve ad tool used by the vast majority of Facebook advertisers.

Here are the benefits of using Power Editor for your Facebook ads.

#1: Get Access to Latest Features

partner categories

Partner Categories is a feature available within Power Editor.

When Facebook rolls out new advanced features, they’re sent first to the Facebook ads API (which goes to third-party tools) and Power Editor. As a result, marketers using Power Editor tend to get these features well before those who use the self-serve ad tool exclusively.

Here are some examples of features you can currently find in Power Editor, but not in the self-serve ad tool:

Partner Categories: Facebook has partnered with three data-mining companies (Axciom, Datalogix and Epsilon) that collect mounds of data on users related to purchase history and lifestyle. Facebook uses this data to let advertisers do some powerful ad targeting with more than 500 categories.

 

 

How to Use Facebook Power Editor, a Detailed Guide | Social Media Examiner.

30 Year Mortgage Rate around 4.40% reports Freddie Mac survey | Bedford NY Homes

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Freddie Mac today released the results of its Primary Mortgage Market Survey® (PMMS®), showing average fixed mortgage rates changing little on the heels of the July employment report which came in below the market consensus forecast. Since spiking more than a full percentage point in early May over taper talk, the average 30-year fixed-rate mortgage has seesawed week-to-week, while remaining below its recent high of 4.51 percent in mid-July.

News Facts

  • 30-year fixed-rate mortgage (FRM) averaged 4.40 percent with an average 0.7 point for the week ending August 8, 2013, up from last week when it averaged 4.39 percent. Last year at this time, the 30-year FRM averaged 3.59 percent.
  • 15-year FRM this week averaged 3.43 percent with an average 0.7 point, unchanged from last week. A year ago at this time, the 15-year FRM averaged 2.84 percent.
  • 5-year Treasury-indexed hybrid adjustable-rate mortgage (ARM) averaged 3.19 percent this week with an average 0.5 point, up from last week when it averaged 3.18 percent. A year ago, the 5-year ARM averaged 2.77 percent.
  • 1-year Treasury-indexed ARM averaged 2.62 percent this week with an average 0.3 point, down from last week when it averaged 2.64 percent. At this time last year, the 1-year ARM averaged 2.65 percent.

Average commitment rates should be reported along with average fees and points to reflect the total upfront cost of obtaining the mortgage. Visit the following links for the Regional and National Mortgage Rate Details and Definitions. Borrowers may still pay closing costs which are not included in the survey.

Bedford NY area sales highlights | Chappaqua sales up 80% – Bedford up 17% | RobReportBlog

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Sales
Armonkup 7%
Chappaquaup 80%
Pound Ridgedown 25%
Bedford Cornerseven
Bedford Villageup 17%
Bedford Hillsup 9%
South Salemup 7%
Katonahup 2%
North Salemup 11%
Mt Kiscodown 12%

How to Use Facebook Power Editor, a Detailed Guide | Bedford Realtor

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Are you looking for a better way to manage your Facebook ads?

Do you want access to new Facebook advertising features as soon as they’re available?

Facebook offers a powerful and often overlooked way for marketers to do amazing things with ads.

In this article I’ll show you what Power Editor is, explore its benefits and show you how you can create campaigns using Power Editor.

What Is Power Editor?

The most powerful way to target your ideal audience on Facebook is with Facebook ads.

But clicking the “Boost Post” button and using the self-serve ad tool only scratches the surface. If you want to thrive and direct profits with your Facebook ads, you need to use Power Editor.

facebook power editor

Use Power Editor to have full control over your Facebook advertising.

Power Editor is a free browser plugin created by Facebook that lets you bulk-edit your ads. It was initially created as a Chrome plugin. Although it does sporadically work in other browsers, you’ll likely want to use the Chrome browser when working with Power Editor.

Go to Facebook.com/powereditor to test your browser or install the plugin.

But Power Editor is much more than just a bulk ad editor. It has many advantages over Facebook’s self-serve ad tool used by the vast majority of Facebook advertisers.

Here are the benefits of using Power Editor for your Facebook ads.

#1: Get Access to Latest Features

partner categories

Partner Categories is a feature available within Power Editor.

When Facebook rolls out new advanced features, they’re sent first to the Facebook ads API (which goes to third-party tools) and Power Editor. As a result, marketers using Power Editor tend to get these features well before those who use the self-serve ad tool exclusively.

Here are some examples of features you can currently find in Power Editor, but not in the self-serve ad tool:

Partner Categories: Facebook has partnered with three data-mining companies (Axciom, Datalogix and Epsilon) that collect mounds of data on users related to purchase history and lifestyle. Facebook uses this data to let advertisers do some powerful ad targeting with more than 500 categories.

Here’s a sampling of the targeting you can do with the help of Partner Categories:

  • Household size of 6 (8,842,800 users)
  • Upscale department store credit card user (34,618,400 users)
  • Home office supply purchases (2,638,300 users)
  • Aftermarket vehicle purchase over 48 months ago (11,952,800 users)
  • Baby food and products buyers (10,497,100 users)
  • Casino vacations (4,242,000 users)
  • Dog owner (12,643,500 users)
  • Fitness buyers—runners (5,950,600 users)
  • Teacher/educator (223,000 users)
  • Donate to veteran causes (7,016,400 users)

While Precise Interest and Broad Category targeting are dependent on users keeping their profiles updated, Partner Category targeting is based on a user’s actual buying history and completion of surveys.

Lookalike Audiences: Facebook’s recent rollout of Custom Audiences to the self-serve ad tool lets advertisers upload their customer lists into Facebook to target those users with ads.

Power Editor’s Lookalike Audiences builds a similar list of Facebook users based on your customer list.

 

 

How to Use Facebook Power Editor, a Detailed Guide | Social Media Examiner.

Country Star Ronnie Dunn Buys in Nashville | Bedford Real Estate

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If you aren’t a big enough fan of country music to have heard of Ronnie Dunn, perhaps the name Brooks & Dunn rings a bell. Dunn, who was one-half of the former country duo (he and Kix Brooks split after 20 years to pursue solo careers) just purchased a house with his wife in Nashville, according to property records and a report by the Real Estalker blog.

Nashville, obviously, is the capital of country music, and it’s no surprise to find a country musician picking up a new place within its city limits. This is the third home the Dunns have purchased in Nashville; they also own a condo, as well as an equestrian farm.

The Dunns’ new property sits on just under 6.5 acres. Rather than the traditional style most commonly found in the area, this home is a neoclassical-designed home by Palm Beach architect John L. Volk.

Measuring 5,751 square feet, the house has 5 bedrooms and 4.5 baths. Enormous windows, tall ceilings and indoor-outdoor living spaces add to the home. The grounds includes a barn and stable, guest cottage and lush, traditional garden surrounded by boxwood.

 

 

 

Country Star Ronnie Dunn Buys in Nashville | Zillow Blog.