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Bedford Corners NY Homes

Don’t Count on a New Housing Boom | Bedford Corners Real Estate

 

Shiller: Don’t Count on a New Housing Boom

Robert Shiller says caution is in order in housing markets:

A New Housing Boom? Don’t Count on It, by Robert Shiller, Commentary, NY Times: We’re beginning to hear noises that we’ve reached a major turning point in the housing market — and that, with interest rates so low, this is a rare opportunity to buy. But are such observations on target?

It would be comforting if they were. Yet the unfortunate truth is that the tea leaves don’t clearly suggest any particular path for prices, either up or down…, any short-run increase in inflation-adjusted home prices has been virtually worthless as an indicator of where home prices will be going over the next five or more years. …

The bottom line for potential home buyers or sellers is probably this: Don’t do anything dramatic or difficult. There is too much uncertainty… If you have personal reasons for getting into or out of the housing market, go ahead. Otherwise, don’t stay up worrying about home prices any more than you do about stock prices. …

 

 

 

From 10 Links to 1 Answer: The Coming Trend of Discovery Marketing and What It Means for SEO | Bedford Corners NY Realtor

When I was in the fourth grade, I had to do a report about the moon. My dad handed me the Encarta CD-ROM to do my research, and immediately, I wanted to talk to it. I needed to find information about the moon and specifically how it affects tide cycles, so I wanted to just ask like I saw them do on Star Trek, e.g., “Computer, cross reference X and Y…”

Of course, I couldn’t do that.  The technology simply wasn’t advanced enough yet for Encarta to be spoken to, or even, proficiently recognize natural language queries such as “How does the moon effect the tide cycle?”

To find what I needed, I had to type “moon” and wade through the article looking for the relevant parts.

Fifteen years later, technology—led by Apple’s virtual assistant Siri and Google’s predictive search program Google Now—are helping us realize a world in which computers not only understand natural language queries but predict what you may be searching for and present it to you before you actually search for it.

Other than creating epic science projects for today’s fourth graders, these developments will likely have a very significant impact on the process of SEO, and on how companies will have to position themselves in order to remain relevant in a world of “answers, not links.” 

The Biggest Players in Discovery Marketing: Google, Apple (& Facebook?)

Apple and Google have been carefully positioning themselves to be the biggest players in the new discovery marketing playground—both technologies let searchers receive information in new and intuitive ways. The major disruption to the current search market is the keyword in the last sentence—receive.

Instead of making users search for information by typing it in with keystrokes, Siri is a virtual assistant that delivers information to users that verbally ask questions whereas Google Now actually anticipates users’ needs.

While there certainly are differences between Siri and Google Now, they have a commonality in that Apple and Google both want searchers to be immersed in their platforms—and their platforms only. They don’t want consumers to access their tool for one thing and another tool for something else. They strive to be a one-stop shop for all consumers’ needs—search, calendar, email, contacts, etc.

This means that the more accurately and effortlessly the two can deliver relevant data to users, the more engaged their users will become. In fact, it was reported this week that Apple is in talks with FourSquare about a data-sharing deal that will integrate local data from FourSquare into Apple’s mapping application. If this partnership pans out, it will be a huge step in making Apple (and Siri) into a seamless app that users never have to leave when they’re making plans for a night out.

Users that do not buy in to these kinds of all-encompassing systems, which use information they learn about a user to make recommendations or deliver better results, will likely find that mainstream and non-personalized search results are becoming increasingly rare. Brands will also find a point of diminishing returns; they won’t be able to effectively advertise to those consumers that don’t opt in to all that the technology platform offers.

Facebook is very relevant here as well. Even though it does not yet have a category-killer search app like Apple and Google, it already knows the most about its users and has the most user buy-in into its ecosystem; therefore, the platform has the most relevant user information to leverage.

Although Facebook’s brand new Graph Search is not a category-killer in search, or even a direct competitor to Google’s brand of Web search, it is a definite indication that allowing its users to discover as well as be “discoverable” is a major priority of the company.

In fact, Facebook CEO Mark Zuckerberg tellingly called out that the new feature is designed to “return to you the answer, not the links…”Facebook also rolled out a local search service just last month, which seems to be another step in that direction, as well as a major play in local.

Imagine the following scenario: I enter the location “Dallas, TX” on my Google calendar and Google serves up ads for car rental and hotel deals in the area. Furthermore, what if I were served ads and offers based not only on my location but also on search history and geographic region?

While the above scenario is still speculative, it’s a good hypothetical example of discovery marketing: A world in which brands must work to make themselves known and “discoverable” to their users.

Here are the key takeaways for marketers ready to be “discovered”in this new search environment:

More than ever, you need to really know your customer.

In a world where not showing up via a virtual assistant or predictive search is the equivalent of showing up on page 2 or below of Google, local businesses must work to engage their customers, specifically encouraging user-generated content such as reviews which will create the kind of natural language relevance that will help their site stand out.

This new kind of search relies on the mobile device “knowing” the spoken language of its users, which would not include the typical marketing jargon one would find on a website. Businesses have to know about their customers. What is important to them when they search for businesses in your category? Whatever it is, it may be beyond the scope of traditional keyword research, but will be more important than ever.

Beyond just mastering the art of being found, you need to master the art of being useful.

In-store maps and inventories are going to become more important than ever before, because people are going to be presented with buying options predictively. Brands need to truly think about the opportunities to share more “real time feed” data into these ecosystems, so the real-time answers that we demand are always in our pockets.

When all else fails, standard links results are still going to be relevant.

Traditional links on Google search results pages aren’t going anywhere for a long time. After all, it has always been and will continue to be the backbone of their core offering. However, Google is providing layers upon layers of information and possibilities in addition to these links.

When, for example, and iPhone user asks Siri a question, Siri then pings one of its many data sources as it looks for an immediate answer to the query. If, and only if, Siri cannot answer the question by pinging Wolfram Alpha, Yelp, or something else, she will then apologize and ask the user if he/she would like to use Google to find the answer. In this way, Google will remain crucial as the backfill to users when nothing else is adequate.

To stay relevant, marketers must position themselves in these new channels by encouraging user interaction and reviews and working to remain top-of-their-class in local and mobile—even as the landscape is shifting all around them.

U.S. Home Prices Rose 5.6% in 12 Months Through November | Bedford Corners NY Real Estate

U.S. home prices climbed 5.6 percent in the 12 months through November as buyers competed for a dwindling inventory of properties, according to the Federal Housing Finance Agency.

Prices rose 0.6 percent from October on a seasonally adjusted basis, the FHFA said today in a report from Washington. The average estimate of 15 economists in a Bloomberg survey was for a 0.7 percent advance. The index is 15 percent below its April 2007 peak and about the same as the August 2004 level.

Home Prices Jumped 5.6% in 12 Months Through November

Home Prices Jumped 5.6% in 12 Months Through November

Sam Hodgson/Bloomberg

U.S. home prices climbed 5.6 percent in the 12 months through November as buyers competed for a dwindling inventory of properties, according to the Federal Housing Finance Agency.

U.S. home prices climbed 5.6 percent in the 12 months through November as buyers competed for a dwindling inventory of properties, according to the Federal Housing Finance Agency.


 

Jan. 23 (Bloomberg) — Nobel Prize-winning economist and Columbia University professor Joseph Stiglitz talks about U.S. economic growth, tax policy and the European sovereign-debt crisis. He speaks with Bloomberg Television’s Tom Keene on the sidelines of the World Economic Forum’s annual meeting in Davos, Switzerland. (Source: Bloomberg)

Home prices have been climbing as growing employment and low borrowing costs fuel demand. Sales of existing homes fell 1 percent in December to a 4.94 million annual rate, restrained by the tight supply of available properties, figures from the National Association of Realtors showed yesterday.

“Rising prices are good news at this point and they are making the difference,” Patrick Newport, an economist at IHS Global Insight in Lexington, Massachusetts, said in a telephone interview. “It brings in more buyers and sellers and lubricates the housing market. It’s going to stimulate sales.”

The 12-month advance was led by a 15 percent jump in the region that includes Arizona, Nevada and Colorado. Prices increased 11 percent in the area that includes California, Washington and Oregon.

The smallest gain was in the region that includes New York, New Jersey and Pennsylvania, where values rose 0.5 percent.

The FHFA data, which is based on single-family houses with mortgages backed by Fannie Mae or Freddie Mac, doesn’t provide a specific price. The median price of an existing single-family home, as measured by the National Association of Realtors, was $180,800 last month, up 12 percent from a year earlier.

The real-estate agents’ report yesterday showed a total of 4.65 million homes were sold last year, up 9.2 percent from 4.26 million in 2011 and the most since 2007. The annual advance was the biggest since 2004.

 

 

Hurricane Sandy to spawn storm of insurance lawsuits | Bedford Corners Real Estate

bz0113insure MILLS 2.JPG Susan Sharif and her husband are suing their insurance company and broker, claiming they told the broker they wanted complete insurance coverage on their now-ruined Brick home, but were not notified their policy did not cover flooding. Andrew Mills/The Star-Ledger

For years, Susan and Ahmad Sharif thought of their little beachfront cottage in Brick as the home they’d retire to one day. When Hurricane Sandy’s monster storm surge pushed the house off its foundation and collapsed the garage, they felt reassured by one thought: Their insurance company would cover the loss.

They were wrong.

Despite taking out a policy that covered the house for $175,000 and its contents for $50,000, all the Sharifs got from Paramount Insurance Co. was $6,343.68. The money wasn’t for the hole the storm tore in the back of the house or the furniture inside. It was for siding torn from the outside of the house by Sandy’s gale-force winds. Paramount told the Chatham couple, who had been renting out their Brick house, that they were covered only for wind damage, not flood damage, although the Sharifs say they thought they were covered for both.

All over the barrier islands and the Bayshore, homeowners are learning from their insurance carriers about to what extent their losses are covered. Some who have been disappointed, such as the Sharifs, have decided to take their cases to court.
Hundreds, perhaps thousands, of lawsuits, may eventually be filed over Sandy insurance claims that were denied or paid out too little in the eyes of the policyholder, according to plaintiffs’ attorneys and lawyers for the insurers.

Legal experts, however, believe these lawsuits will be anything but slam dunks. They also note that lawsuits account for only a small percentage of the total number of Sandy insurance claims filed in New Jersey, which to date total about half a million.

Litigation will be centered on a few types of disputes, say experts, from wind-versus-flood determinations to business interruption claims to alleged negligence by insurance brokers.

The Sharifs are suing both Paramount and their insurance broker, Tri-County Agency of Brick, claiming that at the time they purchased their home, they told the broker they wanted complete insurance coverage. They weren’t notified that their policy didn’t cover flooding and weren’t advised to buy flood insurance, they said.

“I 100 percent thought that I had flood insurance,” Susan Sharif said, recalling the disbelief she felt when her claim was largely denied. “My house is 20 feet from the water. Why would I not have flood insurance?”

Standard homeowners and commercial policies do not cover flood losses. To be covered for flooding, a separate policy must be acquired through the National Flood Insurance Program. Only home and business owners in high-risk flood zones who have mortgages through a federally backed lender, like a bank, are required by law to purchase federal flood insurance. Part of the problem for the Sharifs is that when they bought their beach cottage in 2005, they paid for it all in cash, according to property records as well as their attorney, Tom Maloney of Morristown. Without a mortgage, there was no bank-mandated requirement that they purchase flood insurance.

In a lawsuit filed last month in Superior Court in Morris County, the Sharifs allege that Paramount, a unit of the New York-based Magna Carta Cos., failed to send annual notices, required under New Jersey law, that their homeowners policy did not cover losses due to flooding. They also claim Paramount acknowledged it had no record of sending them the required notice about flood insurance, and allege the company continued to deny them any additional coverage for their loss.

Gary Stewart, a vice president of human resources at Paramount, declined to comment on the litigation, but said the company is “proud of our excellent record of superior service and customer satisfaction.”

Marshall Bilder, an attorney for Tri-County Agency, also declined to comment on the specifics of the case, but noted in an e-mail that the firm has a record of professionalism and community service, and that its own employees had homes that were devastated by Sandy.

“Unfortunately, tragedies like this spawn litigation which could take years to resolve,” Bilder wrote.

Attorneys said it is difficult to speculate on rates of success, but policyholders face a number of hurdles. The terms of flood insurance policies, for one, tend to be inflexible, they said. Litigation is also costly and time-consuming at a time when homeowners and businesses are trying to rebuild.

Robert Hartwig, president and economist with the Insurance Information Institute, an industry-funded group, said courts have not looked kindly upon attempts to “sue for coverage that didn’t exist in the policy.”

TWO WAVES

Harry Baumgartner, an attorney with Bressler Amery & Ross who represents insurers, said he expects two waves of lawsuits: the first arriving in the three-to-six month period after Sandy are just rolling in now. The second wave will come when the time to file is nearing expiration under the statutes of limitations. The disputes can take different forms, according to Gene Killian, an Iselin-based attorney who will likely represent commercial and residential policyholders in Sandy-related lawsuits. Chief among the insurance disputes is determining the cause of the damage. And the more complex the calamity, the harder that can be. Was it wind? Water? Was it wind-driven water?

While standard homeowners and commercial policies do not cover floods, they do cover wind-driven rain. Some policyholders will attempt to argue that wind sheared off their roof, allowing damaging rainwater to pour into their home or business, Killian said.

bz0113insure MILLS 4.JPG Paramount Insurance Co. told the Susan Sharif and her husband, who had been renting out their Brick house, that they were covered only for wind damage, not flood damage, although the Sharifs say they thought they were covered for both. Andrew Mills/The Star-Ledger

This is what Susanne Bannon believes happened to her. She evacuated her Union Beach townhouse before Sandy struck, only to return to find it reduced to rubble.

Based on the debris and accounts from neighbors who stayed behind during the storm and later told her of wind gusts that sounded like trains overhead, Bannon believes high winds contributed to the collapse.

But her insurer, Allstate, disagreed. Days after an adjuster’s visit, Bannon said, an Allstate representative called to tell her that floodwaters were to blame. As a result, she’d only be covered by her flood insurance policy, which Bannon, who is in her mid-60s, said wouldn’t come close to covering the cost of rebuilding or replacing everything that was lost.

An Allstate spokesman, Danny Jovic, declined to comment on Bannon’s situation, saying the insurer does not discuss individual claims. But in an e-mailed statement, he said, “Adjusters determine whether damage was caused by flood or by wind by examining the facts of each individual claim.

“Generally speaking, claim adjusters are able to determine the cause of damage based on evidence gathered at the property, or as necessary, neighboring properties. This evidence may include reports of engineers and other experts.”

Bannon said as far as she knows, her claim is still under review, although she said she hasn’t been able to get through to her adjuster. But if she gets notice that her claim is denied, she said she will consider suing.

“It’s traumatic to lose your house and everything you own,” she said. “On top of this, you find out your insurance is not helping you at all, that you’re totally on your own after years of paying them.”

WAR OF WORDS

Others will challenge the integrity of policy language that was written to limit their coverage. Many insurance contracts feature what are known as anti-concurrent causation clauses, which means they cover damage caused by a peril such as hurricane-force winds, but not if it occurs at the same time as a peril that is not covered, for example a tidal surge. In these cases, even if a policyholder is insured for wind damage, the insurance company can deny coverage if it occurred at the same time as a second, non-covered peril, such as flooding. Enterprising attorneys will scour individual policies for language that a judge would find exceedingly vague, Bressler Amery’s Baumgartner said.

“If a court were to find sufficient ambiguity, it might negate the exclusion and find for coverage,” he said.

Another fight is brewing over the liability of brokers who sell policies to customers like the Sharifs.

“There is a cottage industry of plaintiff’s attorneys that is forming around the notion that brokers or agents are liable to the extent that they didn’t adequately inform policyholders around the absence of coverage,” Baumgartner said. “Whether or not there’s viability to these cases depends on the facts of the case.”

One such case is under way in Newark.

Cardolite Corp., which turns cashew nut liquids into industrial adhesives and coatings, is suing its insurance broker, Willis of New Jersey, on claims that the broker failed to purchase proper flood coverage for the company’s Newark plant, which is located near the Passaic River. Cardolite’s president is Anthony Stonis, who happens to be a past chairman of New Jersey Manufacturers Insurance Co.’s board of directors.

The policy that Willis bought excluded flood coverage in the high-risk flood zone that the Cardolite’s facility is located in, according to a Superior Court lawsuit filed last month in Essex County. As a result, the company suffered a $2 million uninsured flood and wind loss during Sandy, Cardolite’s attorneys wrote.

In an e-mail, a Willis spokeswoman said, “Willis always puts our clients’ interests first and adheres to the highest standards in insurance placement. We will address the merits of the case in the proper forum.”

DOWN TO SPECIFICS

In the case of agent liability, cases will turn on the specific discussions between the agent and the client, noted Jay Feinman, a professor of insurance law with Rutgers University in Camden. For example, a customer could have a valid claim if he or she asked for a specific policy that wasn’t bought or voiced specific concerns that weren’t addressed by the agent.

“The agent is not obligated to give you everything,” said Feinman, who has written on insurer tactics to deny and defend claims.

But other attorneys note that New Jersey courts have ruled that policyholders can rely on their brokers’ expertise in certain circumstances, and that they don’t even need to have read their policy to be protected.

“Fairly or unfairly, people are going to say we thought we had this coverage,” Killian, the Iselin attorney, said.

That is the case of the Sharifs, who claim Tri-County Agency breached its duty by allegedly failing to advise them to buy flood insurance or offer it to them. They also accuse the agency of negligence because the person who sold them their initial policy, identified in the complaint only by the name of Ernie, allegedly assured the Sharifs that he was familiar with the property and that he would secure for them full coverage.

“I told him what I needed,” Susan Sharif said of the Tri-County representative, whom she said has since left the brokerage and who is not named as a defendant in their case. “I told him all the details of my home, and I told them I needed the appropriate insurance policy.”

With the house slated for demolition, Susan Sharif said she and her husband, who are in their late 50s and early 60s, don’t have the ability to rebuild from scratch. “It’s a huge loss in our state, our age to have our security taken away because some company didn’t do their job,” she said.

via nj.com

What Is Middle Class in Manhattan? | Bedford Corners Real Estate

Even the landscape is carved up by class. From 15,000 feet up, you can stare down at subdivisions and tract houses, and America’s class lines will stare right back up at you.

Manhattan, however, is not like most places. Its 1.6 million residents hide in a forest of tall buildings, and even the city’s elite take the subway. Sure, there are obvious brand-name buildings and tony ZIP codes where the price of entry clearly demands a certain amount of wealth, but middle-class neighborhoods do not really exist in Manhattan — probably the only place in the United States where a $5.5 million condo with a teak closet and mother-of-pearl wall tile shares a block with a public housing project.

In TriBeCa, Karen Azeez feels squeezed. A fund-raising consultant, Ms. Azeez has lived in the city for more than 20 years. Her husband, a retired police sergeant, bought their one-bedroom apartment in the low $200,000 range in 1997.

“When we got here, I didn’t feel so out of place, I didn’t have this awareness of being middle class,” she said. But in the last 5 or 10 years an array of high-rises brought “uberwealthy” neighbors, she said, the kind of people who discuss winter trips to St. Barts at the dog run, and buy $700 Moncler ski jackets for their children.

Even the local restaurants give Ms. Azeez the sense that she is now living as an economic minority in her own neighborhood.

“There’s McDonald’s, Mexican and Nobu,” she said, and nothing in between.

In a city like New York, where everything is superlative, who exactly is middle class? What kind of salary are we talking about? Where does a middle-class person live? And could the relentless rise in real estate prices push the middle class to extinction?

“A lot of people are hanging on by the skin of their teeth,” said Cheryl King, an acting coach who lives and works in a combined apartment and performance space that she rents out for screenings, video shoots and workshops to help offset her own high rent.

“My niece just bought a home in Atlanta for $85,000,” she said. “I almost spend that on rent and utilities in a year. To them, making $250,000 a year is wealthy. To us, it’s maybe the upper edge of middle class.”

“It’s horrifying,” she added.

Her horror, of course, is Manhattan’s high cost of living, which has for decades shocked transplants from Kansas and elsewhere, and threatened natives with the specter of an economic apocalypse that will empty the city of all but a few hardy plutocrats.

And yet the middle class stubbornly hangs on, trading economic pain for the emotional gain of hot restaurants, the High Line and the feeling of being in the center of everything. The price tag for life’s basic necessities — everything from milk to haircuts to Lipitor to electricity, and especially housing — is more than twice the national average.

“It’s overwhelmingly housing — that’s the big distortion relative to other places,” said Frank Braconi, the chief economist in the New York City comptroller’s office. “Virtually everything costs more, but not to the degree that housing does.”

The average Manhattan apartment, at $3,973 a month, costs almost $2,800 more than the average rental nationwide. The average sale price of a home in Manhattan last year was $1.46 million, according to a recent Douglas Elliman report, while the average sale price for a new home in the United States was just under $230,000. The middle class makes up a smaller proportion of the population in New York than elsewhere in the nation. New Yorkers also live in a notably unequal place. Household incomes in Manhattan are about as evenly distributed as they are in Bolivia or Sierra Leone — the wealthiest fifth of Manhattanites make 40 times more than the lowest fifth, according to 2010 census data.

Ask people around the country, “Are you middle class?” and the answer is likely to be yes. But ask the same question in Manhattan, and people often pause in confusion, unsure exactly what you mean.

There is no single, formal definition of class status in this country. Statisticians and demographers all use slightly different methods to divvy up the great American whole into quintiles and median ranges. Complicating things, most people like to think of themselves as middle class. It feels good, after all, and more egalitarian than proclaiming yourself to be rich or poor. A $70,000 annual income is middle class for a family of four, according to the median response in a recent Pew Research Center survey, and yet people at a wide range of income levels, including those making less than $30,000 and more than $100,000 a year, said they, too, belonged to the middle.

Seven essential factors of homeowner’s insurance | Bedford Corners Homes

Photo: Thinkstock

You’ve put a lot of work into your home to make it your haven from the stresses of life. But things can happen quickly to upset that peace, such as a fire, theft, or natural disaster.

With that in mind, do you have enough home insurance to protect your home and your precious personal belongings if something bad happens?

You’d be surprised at how many people don’t have enough, says David Isaac, senior product manager at Met-Life, a provider of all types of insurance, annuities, and employee benefit programs.

“I work in insurance, but I have neighbors and relatives who just don’t know what they need to protect themselves. Many times, they end up being surprised that they weren’t covered after a certain incident even though they have insurance,” he says. “It just wasn’t enough, or they didn’t have the right kind.”

To protect your home and family, keep reading to learn about seven factors to consider when determining how much home insurance is enough.

Factor #1: The cost to rebuild your home

When the unexpected – such as a fire or tornado – comes rolling through your home, you want to build it back the way it was before disaster struck, and that’s where your home insurance comes in.

However, 16 percent of homeowners do not have enough insurance to rebuild their home if it were destroyed, according to the 11th annual “US National Homeowners Insurance Study” by market research company, J.D. Power and Associates.

But how can you make sure your house is restored to normalcy?

The Insurance Information Institute (III) recommends you ensure your home insurance covers the price to reconstruct at today’s construction costs – not what you paid for the home originally.

“For a quick estimate of the amount of insurance you need, multiply the total square footage of your home by local building costs per square foot,”  III says. You can get this information from your local real estate agent, builders association, or insurance agent.

It’s also a good idea to talk with your home insurance agent about automatic inflation coverage, which updates premiums and coverage annually to reflect the cost of inflation.

“This coverage’s main purpose is to help customers avoid inadequate insurance coverage,” Isaac says.

But beware – not all insurance companies have this in place. You need to sit down with your insurance agent to see if you do have automatic inflation coverage. That way, you can be sure that you’ll be able to rebuild your $500,000 home for what it’s worth now – instead of for the $200,000 that you purchased it for 20 years ago.

[Think a home insurance update is in order? Click to compare quotes now.]

Factor #2: The cost to replace your personal belongings

Another factor to consider is what your home insurance will cover for the items inside your home if they’re stolen. So if a burglar breaks into your home and takes your television, how much will your insurance company pay you for another?

This can be a tricky question, says Isaac. It depends on what type of television you had, and whether or not your insurance covers replacement cost or the cash value of the item.

With an insurance policy that covers replacement cost, you could receive the latest flat-screen television – even if the set that was stolen was 10 years old. That’s because the policy refers to the original price of the item, regardless of how old or outdated it might be. But with an insurance policy that only covers cash value, you would get only what the television is valued at today. And because of inflation and the advances in home electronics, a television you bought for $2,000 two years ago is likely worth a lot less now.

So, if you’re trying to get the cheapest home insurance policy possible, a policy that covers cash value is a better option – since a policy that covers replacement cost comes with a higher premium, Isaac notes. “But at a time of loss, you will feel in a much better position to replace most of your stuff if you had the more expensive policy that includes replacement of personal property,” he says.

[Is your home well protected? Click to get an updated home insurance quote now.]

Factor #3: The cost to cover your valuables

So your insurance company will cover your personal belongings, but what about more unique – and expensive – items? Let’s say a diamond ring has been passed down to you from your late mother, for example. It’s worth at least $10,000. You cannot find it anywhere. Will your home insurance replace it?

Unless you added what’s called a rider or endorsement policy to your standard insurance, don’t bet on it.

That’s because every standard insurance policy has limits on the coverage for expensive items. For example, jewelry is usually only covered up to $1,000 to $2,000 within a standard home insurance policy, according to III.

But don’t worry – that doesn’t mean your valuable items will have to be left uninsured. For items that are worth more than the amount that your standard policy would cover, there are riders that you can add to your homeowner’s insurance that provide additional coverage beyond the regular policy.

And the rider can be written out for items like jewelry, artwork, watercraft, gun collections, and other valuables that are not covered normally, says Isaac. These items are typically appraised and in the event of a loss, the insurance company will pay you the appraised amount.

[Need some extra coverage for your valuables? Click to compare home insurance quotes now.]

Factor #4: The cost of damage from floods and earthquakes

Floods and earthquakes can be devastating catastrophes that destroy property. But these natural disasters are not covered under a standard home insurance policy, so you need to buy special flood or earthquake insurance for protection.

And not having flood or earthquake insurance can be a risky gamble for certain folks, Isaac says.

“You need to analyze where you live and what is around you,” he adds. “Floods can occur anytime, anywhere with flash floods from heavy rains or dikes breaking.”

Take Hurricane Irene, which came ripping up the East Coast in 2011 and flooded homes, for example. During that year, fewer than one out of 10 homeowners carried flood insurance in New England and the mid-Atlantic states, according to the J.D. Power’s annual insurance survey.

Just like floods, earthquakes can cause devastating damage as well, especially if you live in a state like California, which is notorious for earthquakes.  

So, if you live in a region that is prone to natural disasters, talk to your insurer about what your coverage options are.

[Think you may need some extra coverage? Click to find the right home insurance now.]

Factor #5: The cost to live after a disaster

Here’s another thing to think about: If disaster strikes, whether it’s a natural disaster, a fire, or something else, where will you live and how will you stay afloat financially if your home is destroyed?

You might end up in a hotel or have to rent an apartment, but you’ll still have to make mortgage payments even during the rebuilding period. So where does the money come from for essential living expenses like meals, clothing, cell phones, and other crucial items after you have lost everything?

“Most home insurance policies allow a small amount to help out people with their increased cost of living while they aren’t in their home,” Isaac says. “But they won’t cover you forever.”

In fact, most standard home insurance policies will cover up to 20 percent of the policy on the house, he adds. And in many situations, you can increase the temporary living expenses for a small addition to your premium.

But ultimately, every policy is different, so you really need to talk with your insurance agent about how much coverage you need. Discuss a lot of “what ifs” and understand what will be protected in those situations.

[Click to compare home insurance quotes now.]

Factor #6: The cost if someone sues you

Your sweet little great aunt falls on your stairs and breaks a hip and an ankle. Two weeks later, a lawsuit is delivered to you by her attorney.

You might not believe it, but this kind of scenario happens all the time, says Isaac.

“Accidents happen. Unfortunately, those who are injured can be your neighbors or friends at one point. If something tragic occurs, you need to have enough liability insurance,” he says.

To protect yourself, you might want to consider taking out an umbrella policy or a personal excess liability insurance policy – both of which can often be bought separately from your home insurance. This type of policy can give you $1 million or even more coverage to help pay for judgments against you by a judge or jury in the lawsuit, says Isaac. It saves you from paying out of pocket or having to sell your home or belongings to pay the settlement.

The III states that most home insurance policies provide a minimum of $100,000 worth of liability insurance, but recommends that homeowners have a least $300,000 to $500,000 worth of protection.