Daily Archives: August 4, 2011

Mt Kisco NY Homes | Use tiles to cover popcorn ceilings? | Inman News

Use tiles to cover popcorn ceilings?

Grid system is key to avoiding disaster

Flickr image courtesy of <a href=

Q: My house was built in the 1960s and has popcorn ceilings. I read your article regarding drywalling over it, but I’m wondering if I can use ceiling tiles to do this? Also, since I don’t have a grid system, would it be OK to apply them directly onto the popcorn? Would this work, or would they just fall down?

A: This is a really bad idea. Try it and you’ll end up with a job rough as a cob, or worse.

There’s no way you’ll be able to set all the tiles so they lie flat and uniform. You’ll have more lumps and bumps than a country road.

The best thing that could happen is the glue won’t stick and the ceiling tiles will eventually fall off with a little of the textured ceiling attached. Worse will be if the glue sticks to the ceiling texture, but does not adhere to the drywall beneath. Sooner or later the tiles will loosen and fall, taking big patches of popcorn with them. At that point you’ve got a big mess, and a big problem.

A popcorn ceiling in a tract home built in the 1960s almost certainly contains asbestos. Textured ceilings were installed for several reasons, one of which was the aesthetics. People thought they looked modern.

Two more practical reasons drove the movement. First, it was cost-effective for the builder. Spraying popcorn texture on ceilings was cheaper than having the drywall fully taped, textured and painted. The builder could get by with two coats of joint compound on the seams of the drywall and none of the painting.

The other selling point was fire resistance, hence adding asbestos to the mix. Asbestos acted as both a fire retardant and a binder. The asbestos fibers held the mix together.

So with asbestos a virtual certainty, you’ve got three choices: Paint it, scrape it or rock over it.

Painting is the least expensive alternative, but you’ll still be left with the stippled popcorn look. We recommend renting an airless sprayer for the job. It’s a do-it-yourself project. Make sure to mask everything off you don’t want to paint, use plenty of drop cloths and run a 2-foot-wide length of painter’s paper along the walls from where they meet the ceiling.

Also dress appropriately — long pants, long-sleeved shirt, latex gloves, a hat, and, most important, a respirator rated for painting.

If you want to get rid of the corn, we think your best bet is to put drywall over it. A pro drywaller coupled with a pro taper should be in and out in a couple of days. While this can be a do-it-yourself job, the learning curve is pretty steep. If this is your first “rodeo,” hire professionals.

Scraping entails testing, and probably asbestos abatement, which is much more expensive than either painting or drywalling. Also, a job best left to professionals.

There is a fourth choice. If your heart is set on ceiling tiles, you must install a grid system. If you glue tiles to the existing ceiling, you’ll just be opening a big can of ugly.

South Salem NY Homes | 14 Fantastic New Facebook Infographics in 2011

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14 Fantastic New Facebook Infographics in 2011

The social media world moves fast. With new tools and trends emerging constantly, it can be difficult to focus on just one to master it for maximum business benefit. Google+ may currently be the talk of the town, but don’t neglect tried and true social media marketing platforms just so you can jump on the next new thing. After all, marketers’ Twitter accounts still need fresh tweets, and their Facebook fan pages still require new content and engagement.

Previously, we highlighted some of the top Twitter infographics new in 2011. Let’s keep Facebook top of mind, too by sharing some of the newest and coolest Facebook infographics of 2011, some of which even compare Facebook with other major social media players. You’re sure to learn a thing or two about Facebook … and in a fun way!

1. A World Without Facebook by SingleGrain

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2. Facebook is Taking Over the World by DreamGrow

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3. Facebook vs. the United States by Mashable

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4. Facebook Photos: A History by Pixable

 

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5. Obsessed With Facebook by Online Schools

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6. What Makes People Want to Follow a Brand by Column Five and Get Satisfaction

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7. The History of Advertising on Facebook by Mashable

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8. Asia’s 5th Largest Nation by Ogilvy

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Curious about how Facebook compares with other social media sites? The following infographics have you covered!

9. The Demographics of Social Media by Ad Age

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10. Biggest Websites Compared by MakeUseOf

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11. Google+, Facebook and Twitter Compared by Stefano Epifani

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12. Facebook vs. Google+ by SingleGrain

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13. Facebook vs. Google+ by TechnoBombs

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14. Social Media Marketing by the Numbers by HubSpot

(Hey, we do infographics, too 🙂

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Which of these is your favorite? What other infographics have caught your attention lately?

Free Introductory Guide: How to Use Facebook for Business

Free eBook: How to Use Facebook for Business: An Introductory Guide

Let’s face it: your prospects are on Facebook whether you like it or not.

Download the free eBook and learn to use Facebook in 2011 to achieve your business goals!

Posted by Pamela Seiple on Wed, Aug 03, 2011 @ 02:01 PM

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Bedford Hills NY Homes | Google Analytics Blog: Social Plugin Analytics in Google Analytics

Social Plugin Analytics in Google Analytics

Thursday, July 07, 2011 | 10:59 AM

With our recent Social Plugin Analytics launch you now have the ability to analyse how users engage with any social plugin such as Google’s +1 button and Twitter’s Tweet button. Now it’s time for the lowdown on how to set this feature up to work for you. If you are a developer, you should pay particularly close attention.

If you’ve added +1 buttons to your site and your Analytics implementation is up to date, integration is automatic and you should already see data in your account. You can ensure the +1 integration is working by taking some simple steps.

If you want to integrate with other social plugins, like Twitter, we’ve also made it really easy. The latest version of the tracking code has a new _trackSocial method to capture various aspects of a social plugin interaction. Using the async javascript snippet, the easiest way to call this method is to use:

_gaq.push([‘_trackSocial’, socialNetwork, socialAction]);

And if you’re using the traditional snippet you’ll need to use this syntax:

var pageTracker = _gat._createTracker(‘UA-xxxxx-y’);
pageTracker._trackSocial(socialNetwork, socialAction);

You then want to call this method somewhere where you know the social plugin has been clicked on. We’ve included some example on how this work with Twitter’s plugin API as well as Facebook’s plugin API and you can see a working demo here. Sweet!

If you are building an integration for use by several Analytics users we encourage you to use the code for the async snippet for now. Also, to enable the development of integrations such as these we would like to share with our customers that we are working toward better compatibility between the sync and async tags with the goal of enabling calls such as _trackSocial to work for both version with the same syntax.

Finally, if you are a developer of a content management plugin which adds social plugins to websites, or if you build social plugins, we want to work with you! Ideally we’d love for all users of your plugin and Google Analytics to have seamless social analytics. In the developer community spirit we’re giving out free t-shirts to the first 100 developers who integrate a social plugin, or a Content Management plugin that adds social widgets to sites with Google Analytics. Let us know what you’ve done by submitting your plugin here.

UPDATE: 7/8/11 5:30pm PST, corrected references to the social plugin analytics feature.

Posted by John Jersin, Google Analytics Team