We love tools! We love technology! The best business strategies are inspired by both of these. But, implementing and applying new goals can sometimes be lost in the fast-moving pace of bright and shiny, and we can lose focus. As the old Robert Burns quote says “The best laid plans of mice and men go awry.”
So, for Week 3, of 10 Weeks and 10 Strategies, we will be using a classic business tool that provides 4 steps to quickly assessing where you should be setting your NEW goals of 2013. This will involve some critical thinking skills, so if you aren’t up for the challenge, you might want to move on.
Tips: Print the downloadable PDF to work on, or use this as a whiteboard brainstorming session:) This is meant to be a quick tool, don’t over analyze!
The S.W.O.T. Analysis: Strengths, Weaknesses, Opportunities and Threats in your real estate business
The basics: In business we all have strengths and weaknesses, these are internal to your business. We also have threats and opportunities; these are the external factors. When you step back to answer what these are, you can uncover some amazing things about you and your business, that can help you prioritize and focus your efforts on the areas that will provide the most ROI for you, and your business. For example; should all your focus be on social media? What is having a bigger pay off; online activities or offline?Build on what you do well; learn from what you don’t
Strengths:
- What do you do better than your competition? (social media presence? better video marketing?)
- What do your colleagues, team members, clients see as your strengths? (knowledge of the market? tech-savvy? great at using the phone?)
- What is your best personal strength?
- What factors help you get the listing, sell the home, or close the deal?
Weaknesses:
- What could you improve?
- What service could you add to stand out in your market? Be a paperless agent?
- What should you delegate to someone else?
- What should you avoid doing?
- Is there something your competitors are doing better?
Opportunities:
- Is there a trend with your buyers and sellers that you can act on? Lifestyle changes? Use of social media? Reviews and feedback websites?
- Is there an area that you stand out in in your market that you can really become the expert in?
- Is there an untapped resource you can utilize more? (relationships with local businesses? New networking possibilities?)
Be proactive, not reactive
Threats:
- Is technology threatening your market position?
- Are there more tech-savvy agents accomplishing more in year?
- What are your obstacles to achieving your goals?
- What is happening in the real estate industry? Nationally? Regionally?
- How do these threats affect your strengths and opportunities?
It’s time to set some goals. Prioritize your goals based on what you’ve learned, and add them to your weekly, monthly and yearly goals. Set some milestones to have each goal implemented and break them down into implementable steps. You’ll have some built-up excitement and momentum going into 2013, and some awesome clarity! One app I love for finding new exercises for business strategizing is Mindtools.com
I’d love your thoughts and to know one goal you are implementing next year, leave us a comment! Did you miss Week 1 or Week 2? << There ya go! Until next week!
Tag Archives: South Salem Real Estate
Atlanta Fed graphs show regional housing demand outstrips mortgage financing | South Salem Realtor
Even though mortgage brokers and homebuilders report stronger home sales in the Southeast, mortgage financing remains short of demand in the region for October, according to senior analyst Whitney Mancuso of the Federal Reserve Bank of Atlanta.
With the housing market in Southeast bumping along the bottom for a long time, the increase in sale gains and new home sales on a year-over-year basis indicates the market is turning positive. The lack of financing, however, does remain a headwind.
Click on the graph for October homes sales for builders and brokers compared to the previous year.
The availability of mortgage finance for homebuyers in the market was more than 50% short of demand, according to builders and brokers in the region.
Click on the graph to view accessibility of mortgage finance in the market.
Available credit also fell short of demand in regards to accessing finance for construction development. More than 80% of homebuilders perceived construction development challenging as a result of credit shortfall.
Click on the graph to view the construction development finance in the market.
Home inventories continue to decline from a year-over-year basis, with home prices increasing in October. This also indicates that home prices improved from last year. As a result, homebuyer traffic is ahead of last year levels and is expected to rise throughout the rest of the year.
Click on the graph to view homebuyer traffic levels compared to a year ago.
The results posted are based on responses from 58 residential brokers and 25 homebuilders throughout the region, according to the Atlanta Fed’s SouthPoint blog.
via housingwire.com
44 Reasons Why You Should Use Social Media for Your Personal and Business Brand | South Salem Realtor
Why would you want to waste your time blogging and building a following on social media networks? Why would you bother? It all seems like a lot of hard work really.
For hundreds of years expressing yourself and displaying your passion and talents was confined to writing, drawing or painting on a piece of paper and then begging a publisher or someone of influence to tell the world or publish your work or display it.
It took time, money and often access to powerful social and business networks. Being rich or royal was often a prerequisite to being noticed. It also took a lot of time with death often happening before fame kicked in. Many musicians and artists didn’t achieve fame until centuries later.
Artists and creatives often needed access to kings and queens and their benevolent attention to break through the barrier of anonymity.
Gatekeepers to Fame and Influence
Television, radio and modern mass media made it easier to be discovered and break through the influence glass ceiling. In reality it still required money and other people’s networks and the new kings and queens were now the journalists, editors and media moguls. They were the new gatekeepers to fame and influence.
Blogs, social media and social networks have turned this traditional and glacial model of influence, attention and self expression on its head. It is mobile, multimedia rich and its free. The power is now in your hands.
The challenge now is not having access to the media because social media has provided the tools and means to take control. They are now Your” media and you have control. You just need the passion and the motivation to make it happen.
The “real” challenge now is breaking through the conversations and clutter of billions of personal publishers in an increasingly online world.
Why Use Social Media?
So why you should you blog, create valuable content and build networks on social media? Is social media just about being superficial or is it much deeper than that? Social media has touched something in human consciousness that goes beyond just online conversations. It has provided a global connectedness that is culture and nation changing. It has given us as individuals control over our lives and how we express ourselves.
That is what is exciting.
The power of media now resides in your hands and everyone can express themselves to the world and carve out and create their own corner of influence.
The democratization of media that is social media, allows everyone to express themselves globally in full color and rich multimedia. No longer do you need to beg a book publisher for access. You can now self-publish and place your book in the Amazon or Apple book store.
Here are a few reasons why you should tap into the power of social media that may resonate with you. This may motivate you to take control of your life and business with the new world of online publishing and marketing via blogs and social media networks.
- Turn your passion into a business
- Take control of your life
- Take control of your publishing
- Take control of your marketing
- Become a thought leader
- Travel
- Be paid to speak
- Become influential
- Make a difference
- Leave a legacy
- Build trust
- Earn respect
- Build an online asset that will show up in Google search results for years
- Build a business online
- Create independence
- Meet cool and influential people both virtual and face to face
- Grow your own network of influence
- Open up business opportunities
- Accelerate the rate of growth both personal and business
- Become well known or even famous
- Be wanted and even demanded
- Be valued
- Develop self respect
- Turn your life form ordinary to extraordinary
- Become an author
- Change people’s lives
- Change your own life
- Grow
- Be able to leap out out of bed instead of crawl
- Learn more about passion instead of just showing up
- Gain energy
- Learn more about yourself through self expression
- Leave your day job behind
- Fire your boss
- Make your mum proud
- Make your friends jealous
- Put a smile on your face
- Put a spring in your step
- Discover skills you didn’t know you had
- Sing in the car or shower
- Find purpose in your life
- Overcome the fear of public speaking
- No longer have to worry about the fear of rejection
- Connect to global markets
What About You?
How has social media changed your life or business? Has it been transformational?
Do you think that the social web is the biggest change to self expression, influence and publishing since the printing press 500 years ago?
What have I left out?
Look forward to your feedback in the comments below.
Private-market mortgage delinquencies reverse course and increase | South Salem NY Real Estate
BofA offers 30,000 borrowers $4.75 billion in principal reductions | South Salem NY Real Estate
Bank of America ($9.12 0%) approved 30,000 mortgage customers for principal reductions on first-lien mortgages with a total value of $4.75 billion as part of its consumer-relief mandate under the national mortgage servicing settlement program.
Bank of America executives participated on a teleconferenced update to the settlement.
They said that, through September, BofA completed or approved $15.8 billion in mortgage debt relief for 164,000 homeowners.
The progress report comes the same day that four other banks are expected to release their compliance updates with the national mortgage servicing settlement. The $20 bilion-plus settlement, which was reached between the big banks, state attorneys general and the federal government, outlines consumer-relief mandates and servicing requirements for the nation’s largest mortgage servicers.
BofA said in addition to $4.75 billion in principal reductions, the company has extended $230 million in pre-settlement forebearance.
And to date, 45,000 homeowners with mortgages serviced or owned by BofA have received $2.5 billion in relief through programs offering extinguishment of home equity loans and lines of credit.
Another 62,000 BofA customers were greenlighted for short-sales or deeds-in-lieu of foreclosure offering another $7.4 billion in relief on unpaid principal balances.
By Oct. 31, 23,000 homeowners had been offered assistance via interest rate reductions, with most of that activity occurring in just the past month.
Through September, about 1,000 rate reductions were completed with interest-rate aid totaling $250 million in unpaid principal balances.
BofA notes that when evaluating the gross amount of forgiveness activity, the relief is not always calculated dollar-for-dollar, so the aid amount is often higher than what is credited.
via housingwire.com
Empty Idaho Governor’s Mansion Riles Residents | South Salem Realtor
It’s a stunning, 7,100-square-foot mansion — ”visible for miles,” some have said — sitting on a grassy hilltop in Boise, ID with views over the scenic Boise Valley. The magnificent, Mediterranean-style structure commands 37 green acres and boasts a library, a boardroom, two kitchens and ample entertainment spaces. A dream home, it seems — so why is it so hard to get someone to take it?
You’d think people would be fighting to lay claim to Idaho’s majestic governor’s mansion, but nothing could be further from the truth. As a matter of fact, the state’s governor doesn’t even want it — and never did.
After being elected governor in 2006, Clement Leroy “Butch” Otter politely declined to occupy the State of Idaho’s Executive Residence. Instead, Otter chose to live on a much humbler riverside ranch in western Idaho. So the Idaho governor’s mansion, also known as the Governor’s House and the Idaho House, has remained empty, aside from the occasional state function.
But it sure does cost a lot to let a house like that sit vacant. Keeping up with the maintenance of the home continues to cost Idaho taxpayers at least $125,000 a year. And just this year, the maintenance price tag was even higher: $177,400.
Public outrage
Angry residents have demanded that the empty, 32-year-old home be returned to the Simplot family, the founders of a potato-farming empire who donated the hilltop mansion to the state in 2004 for the sole purpose of it being the governor’s residence — something that didn’t become official until 2009. Yet Gov. Otter, whose marriage to a Simplot ended in divorce in 1993, has never moved in.
“It’s inappropriate to continue funding this mansion on the hill,” Boise resident Barbara Kemp said during a public hearing held by the Governor’s Housing Committee on Oct. 2. Kemp told the committee that potato magnate J.R. Simplot himself, who is now dead, would have seen the mansion as a “waste of money” and financial drain on a state that’s already “tapped out.”
Kemp’s thoughts are echoed by former Boise legislator John Gannon, who said at the hearing that Idaho’s governor’s mansion program (which includes a maintenance fund that has plummeted from $1.5 million in 2005 to $900,000 in 2012) is both costly and outdated.
“There is nostalgia for a governor’s mansion, probably based upon the beautiful century-old homes that many other states have. But I think many Idahoans are frustrated that the idea just hasn’t worked in Idaho,” Gannon told AOL Real Estate. “After 25 years, many expensive plans, and a costly, empty mansion for six years, the governor’s mansion program has failed.”
Despite pressure from Boise residents to hand the keys back to the Simplot family, the heirs to the Simplot estate have said that they have no intention of taking it back.
“It’s a special piece of property that the Simplot family intended to be used for a special purpose, and being utilized as the official residence of the governor would fulfill that intent,” Simplot spokesman David Cuoio said in a statement to AOL Real Estate. “We are satisfied with the agreement we made with the state.”
A proposal was made in February to sell the mansion in order to save Idaho’s drowning state parks system, but it was rejected by lawmakers.
An ‘outdated’ program?
According to Gannon, the very idea of having a governor’s mansion is becoming “obsolete.” The traditional, hierarchical ideal of having a governor “watching over” his or her people and the necessity of designated housing for the chief executive (conventionally meant to symbolize the “grandeur of government”) is backward and does not cater to a “modern-day” governor with his own family, tastes and preferences.
“This is fundamentally why the modern Simplot mansion has been empty,” Gannon told AOL Real Estate. “No person should live in a home chosen by others.”
And it’s not just Idaho’s Gov. Otter who thinks so.
Governors from several other states have also declined to move into official residences or only occupy them part-time, including Colorado’s John Hickenlooper, Michigan‘s Rick Snyder, Indiana‘s Mitch Daniels, New Jersey‘s Chris Christie, New Hampshire‘s John Lynch, New York‘s Andrew Cuomo and Ohio’s John R. Kasich. In some cases, governor’s mansions have been transformed into museums or wedding mills just “to make ends meet.”
The future of the Idaho House is now being questioned in a series of public hearings taking a look at how to fend off some of the state’s fiscal problems. Though there is a case to be made for preserving historic structures and landmarks, “I can’t believe we would let this symbol of Idaho go to some developer,” Boise resident Michael Costanecki said at one public hearing.
But the costs involved in maintaining a governor’s mansion is hard to justify and “not worth the expense,” according to governors from Arizona, Massachusetts, Rhode Island and Vermont, which don’t have governor’s mansions, as well as California — where the governor’s mansion long ago was turned into a state park.
“A governor has the right to choose a residence and receive a housing allowance as part of the compensation package,” Gannon told AOL Real Estate. “In Idaho, it’s time to end a program that has failed.”
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October Employment Report in South Salem New York | South Salem Real Estate
Delinquency, foreclosure data shows drop in shadow inventory | South Salem NY Real Estate
Morning Cup of Coffee: FDIC trial against IndyMac execs under way | South Salem NY Real Estate
6 Practices to Overcome Your Fears of Playing Bigger | South Salem NY Homes for Sale
Playing bigger. Putting yourself out there. What others will think? Not being good enough.
Most bloggers have had to face those fears at same point. Dreams and goals tend to bring up our ugly stories after all.
Being a life coach who works primarily with women looking to overcome fears, blocks, beliefs, and barriers is what I do. So of course I have an opinion on why it is our fears come up one step behind our dreams.
Because they need to.
They need to seen, heard, and dealt with. They need to be examined and released. Life will hear our desire to step up to the plate as a desire to step away from the dugout. “You want to play bigger? Good! Here’s the first thing you get to examine and let go of in order to do so.”
Our fear is not meant to be our saboteur. It’s just an emotion we’ve attached to the thoughts that go swirling through our head on overtime we go to hit that Publish button, or send out a tweet.
Digging deep to overcome that fear can be both a long, mindful process, or as fast and life-changing as a simple Aha! moment that forever changes the lens through which we see the world.
But if a client were to ask me which steps they most likely needed to take, here’s what I would say.
1. Surround yourself with the right systems of support
A big reason so many of us get freaked out at the perspective of blogging is because it’s new and probably mostly unheard of in our intimate circles.
Now I’m not knocking those intimate circles. We need those like we need water. But they serve a purpose of their own, and encouraging you to do something big and in a completely new arena is not likely the role they need to serve in your life.
By surrounding yourself with other bloggers (local meetups, online groups, tele-conferences circles with accountability partners), you’ll find more encouragement to match your fear and what looks a little crazy from the outside will begin to look natural and “what-was-there-to-be-afraid-of-again?”.
Get a coach, get a group, get a friend. Get support.
2. Don’t “push through fear.” Process through it
I loathe when I hear that term. It’s not that it’s always a big thing. I pushed through fear when I went cliff jumping. But this whole “Fear of Playing Bigger” thing isn’t over as soon as you hit the water.
Pushing through fear is like pushing a car through your first marathon. Exhausting, distracting, ridiculous. Stop pushing through it. Stop and address the damn car, so you can get on without it. Yes, it might come up again, but if you keep giving it the space to be heard and the space to process through the fear, you give it the space to heal.
How do you process through it?
Here are a few beginning tips.
3. Know what it is you’re really afraid of
It’s not “playing bigger” that you’re actually afraid of. It’s what “playing bigger” will mean: what you fear will happen, what you think someone might say or do, who you think that someone might be, and what all that might mean?
Right here I’m talking about our deepest core beliefs or fears—the stories we tell ourselves about Who We (or others) Are and what we’re capable of. The stories that keep us playing small in order to play it safe.
The best way to find your deepest core fear is to start with the scenario that’s freaking you out, and question it. Ask yourself why you’re really afraid of it, what you’re afraid might happen, and what that says or means.
This can take some time, and sometimes even support, so go back to #3), then you’ll need to create a scenario that tests it.
For instance, maybe you find you’re really afraid of ridicule from friends. One way to test that fear is to openly and authentically share your concerns and ask for feedback from those friends.
Or if you’re afraid of looking stupid, maybe you can purposefully go out and do something that makes you look ridiculous (think: giant rooster costume) and realize that the world neither crashes down around you, nor do most people even notice.
This isn’t about being rational. Because your fear likely isn’t very rational. This is about speaking to that irrational brain of yours, in terms it can understand: hard-core experiences to the contrary.
5. See those fears (or feedback) with compassion
This one is a hard practice, and I’m not gonna tell you it’s always one to practice. There are times when we don’t need to see the other side; times when we need to ignore the other side because it’s bi-polar and toxic and it’s probably a better bet to change our phone number than to try to empathize. (I’m talking about people who might not support you, but I’m also talking about those bipolar and toxic thoughts of yours too.)
Seeing the other side is about looking with empathy at what’s happening and trying to understand with compassion how it came to be this way, and the deeper needs that are trying to be heard and validated.
For example, a fear of “not being good enough” might be just an attempt to receive acceptance, something that we all need and deserve. Or for another example, the recent criticism of a parent for your career choice might actually be a need to know you will be secure.
I recommend this practice because it can be easy to get washed up in the fear, the drama, the criticism, the he-said/she-said, the messy stories and can we just say drama again? It’s easy to lose sight of what’s really happening beneath the crazy of what we’re thinking, saying, or doing.
But any time we drop beneath that, our path becomes clearer. Pretty soon we’re not wracked with self-doubt because our best friend said she didn’t think we could hack it; we have empathy for the fear or the hurt or the self-consciousness she may be experiencing.
Remember, seeing the other side is not about psycho-analyzing the other person, or even yourself. It’s about looking for love, with love. It’s about seeking understanding, instead of stoking the inferno of self-doubt.
6. Say what you need to say
This is a modified version of an exercise in Digging Deep, to help you have that conversation you’ve been needing to have in order to finally lay to bed the fear you’ve been experiencing.
This might be a letter to a hurtful loved one, to your younger self, or even to your own fear. Imagine yourself having a peaceful but firm conversation.
This likely also means you’ll need to see those fears (or the fears of someone else, perhaps) as in the last step. Send gratitude for the the good intentions of your fear, or the attempt to care for you from a loved one, then describe how it is that you’re okay, capable, ready for this.
You may give the fear your proof in the form of what you’ve been able to do, or how you’ll handle anything that comes up. You may even answer that nagging question of “Who the hell am I?” with an answer that starts something like, “I’ll tell you who I am…”
Take your time with this. Each time I’ve done this I’ve essentially had a four- or five-page “conversation” with my fear, letting it say everything it needed to say and calmly answering it with clear and confident choices. It sounds slightly ridiculous until you really let yourself fall into the exercise. Then you experience that weight lift off your shoulders.
Again, in all these exercises you’re looking to create mindfulness and understanding through acknowledgment and compassion.
Because understanding creates clarity in your choices or next steps, and clarity creates confidence. And confidence creates a wildly authentic, wildly unique, wildly successful blogger.
Tara Wagner offers lots more tools for overcoming self-doubt, fear, and other barriers to creating your own unconventional, authentic, and thriving lifestyle. You can find her and signup for her free e-course/toolkit to start thriving in your life and family (without the fear) at TheOrganicSister.com.













