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Sizzling housing prices may turn Westchester, Rockland renters into buyers | Bedford NY Real Estate

 

A quot;soldquot; sign hangs outside a home located

Photo credit: Angela Gaul | A “sold” sign hangs outside a home located at 293 Congers Rd. in New City. (Dec. 28, 2012)

Westchester County’s white-hot rental market trails only New York City and San Francisco as the most expensive in the country, and the combination of low inventory and high prices may be pushing prospective renters to consider buying instead, according to analysts and recent statistics.

In the fourth quarter of 2012, the average rent for Westchester County properties across all property types, from studios to penthouses, climbed .4 percent to $1,852, according to preliminary data from real estate research company Reis Inc. The vacancy rate expanded 14.3 percent — from 3 percent to 3.5 percent — but remained 1 percentage point below the national average of 4.5 percent.

Ryan Severino, senior economist at Reis, said that renters who avoided buying property as the housing bubble collapsed may reconsider.

“You have a segment of the population who delayed buying houses because of deflationary expectations,” he said. “They’ve already had to stomach 8-10 percent rent increases. What we’re starting to see at the top of the food chain is people are going to say: ‘Why pay two, three thousand in rent? Maybe I should buy into the for-sale housing market again?'”

For those who remain in the Westchester County rental market in 2013, Severino forecast that rents will climb 2.5-3 percent and that the vacancy rate will expand a hair, by .1 to .2 percent. That compares with a 2.2 percent increase in rents in 2012 and a .6 percent increase in the vacancy rate.

Steve Bernasconi, a real estate agent at Better Homes and Gardens Real Estate/Rand Realty in Nanuet, said that the Rockland County rental market also is showing signs of a turn.

“More people are in a buying mode,” he said. “In today’s world [with rents of] $1,900 a month, if you’ve got any sort of credibility, you have to be buying.”

Of the 240 Rockland County rental properties on the Multiple Listing Service, the median price was $1,785 for a two-bedroom, one-bath unit with 948 square feet. Skewing the prices, however, are properties at the top end, like the nearly 7,000-square-foot single-family house overlooking the Hudson River at 28 River Rd. in Grand View-on-Hudson. Monthly rent? $18,000.

Though market forces are prompting some to consider buying, Lori Morrow, a broker with Coldwell Banker Residential Brokerage in New Rochelle, said individual circumstances sometimes can take precedence.

“Most of the people who are renting at the high end — there’s a purpose for their renting,” she said. “They’re not going to be here very long or they want to test the area or they don’t have the down payment or the credit score.”

In some cases, renters are newly divorced and want to take a year to transition before they buy, she added.

Tougher mortgage requirements by banks and a sluggish employment market also have conspired to keep prospective buyers out of the market.

Rental prices in New York City averaged $2,985 in the fourth quarter of 2012, far outstripping No. 2 San Francisco at $1,970 and almost triple the national average of $1,048, according to Reis.

Vacancy rates in the New York City market were 2.1 percent, the tightest of the 82 metropolitan areas surveyed.

The average fourth quarter rent for northern New Jersey was $1,531, and Long Island’s was $1,609.

Morrow said scores of co-ops are sitting vacant in Westchester County, and the county’s apartment inventory would expand if the boards of cooperatives allowed more units to be rented.

“They can’t sell them and they can’t rent them,” she said. “We have co-ops all over the place just sitting there. Boards just don’t allow rentals.”

There is a 22-month backlog of co-op units for sale in New Rochelle, Morrow said, and that likely reflects market conditions in the rest of Westchester County. By contrast, at the end of September, there was an 11-month supply of condominiums, she said.

 

 

Hamptons High End Sales Way Up in 2012 Elliman.com Reports | Bedford NY Realtor

‘The Hamptons housing market had more fourth quarter sales and the fewest listings in inventory than there had been at any point in the past 6 years. Fiscal cliff tax planning was a key driver of the market, especially at the upper end, resulting in the highest average sales price in more than seven years. We saw many more sales above $1M and a record number of sales over $5M. We anticipate that the increased market momentum will continue to carry into 2013.

 

The North Fork housing market also saw a drop in listing inventory, which fell sharply to a four-year low. Thanks to record low mortgage rates, the fastest monthly absorption rate in more than four years, and rising sales, there was some upward pressure on housing prices. With a stable listing discount, negotiability between buyers and sellers remained stable as well, while average marketing times increased as tight inventory caused older listings to be more readily absorbed. We expected conditions to continue toimprove in 2013.’  elliman.com  reports

Housing prices rise in Astoria and Long Island City | Bedford Realtor

Real estate prices and rents in Long Island City and Astoria are on the rise, especially in the luxury housing market, where there isn’t enough supply to meet demand, a new report shows.

The average monthly rent for a one-bedroom was $1,600 in Astoria and $2,400 in Long Island City in the last quarter of 2012, according to real estate brokerage firm Modern Spaces.

And the average one-bedroom sold for $387,786 in Astoria and $501,732 in Long Island City in the same period.

“We’re definitely seeing prices going up,” said Modern Spaces President and CEO Eric Benaim. “There’s not enough housing to support everybody.”

Long Island City rentals saw a roughly $50 monthly hike from the previous year. And though one-bedrooms sold for about $34,000 less in 2012 over 2011, the price per square foot jumped from $700 to $732. There was no 2011 data available for Astoria.

Benaim attributes the hike to Manhattanites getting priced out of the city and moving to Long Island City — despite many of the luxury towers being located on the waterfront in flood warning Zone A.

And now that prices are rising in Long Island City and units are getting smaller, due to a lack of housing, more people are turning to Astoria — where developers are now building upscale units with attractive amenities, he said.

Paul Halvatzis, one of the owners of Amorelli Realty, said he’s starting to see “unique,” “aesthetically pleasing” buildings go up in Astoria — instead of the usual cookie-cutter, two-family homes.

“This area is only going to continue to go up,” he said. “People want to be here.”

Dan Miner, senior vice president at the Long Island City Partnership, a local development group, said he’s seen a dramatic shift in the area in the 13 years he’s worked there.

“Long Island City was a gritty, industrial neighborhood and many people confused its name with Long Island,” Miner said.

Now “we have vibrant industrial, residential, commercial and cultural communities,” said Miner, who pointed out the area’s close proximity to Manhattan. “The future is pretty promising.”

Arthur Rosenfield, president of the Long Island City/Astoria Chamber of Commerce, said he isn’t surprised by the demand for housing in northwestern Queens.

“The schools are good, the crime rate is low,” he said. “The quality of life is just phenomenal.”

ctrapasso@nydailynews.com

A Beginner’s Guide to YouTube Branding | Bedford Homes

youtube branding

With so many business-related videos on YouTube, and more being added every day, you need to put some effort in if you want your brand to stand out.

In this article I’ll look at five quick tips to help you create a more memorable YouTube presence.

Tip #1: Reinforce who you are

At the end of every company video you upload to YouTube, you should reinforce your brand. For example, you could say your company name and web address at the end of each clip or include an image showing this information in the final frame of your video.

If you fail to do this, people might forget who you are by the end, depending on the length of the video they’ve just watched.

Tip #2: Add your social media links

Your YouTube channel shouldn’t be treated as an individual online entity. It’s definitely a good idea to include your other social media links within the channel. For example, if people like your video and what you’ve had to say, they might want to follow you on Twitter or Facebook.

Tip #3: Take time choosing your avatar

The avatar for your YouTube channel is also an important consideration. You need to bear in mind that you’re competing with millions of other company video channels, so an eye-catching logo that stands out for all the right reasons is essential.

Tip #4: Add your logo to your videos in a subtle way

A watermarked logo can be added to your videos in a subtle way so that people are aware of it without it being intrusive. This also helps with branding if other people decide to embed your video on their websites.

Tip #5: Include your brand in the tags

My final tip is to include your company name/brand name as the final tag when you’re adding these for each video you upload. If you put this at the beginning, you’re using up a valuable space that should feature one of your main keywords.

Including your brand is great if you’ve recorded a series of videos and want the others to be displayed as related content.

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Image credit: SarahJane (license) 

Chicago housing inventory drops 50% from 2010 | Bedford Real Estate

1/22/13 1:10pm

The volume of Chicago area properties for sale declined 50% between December 2010 and the final month of 2012, according to Midwest Real Estate Data (MRED).

The large drop suggests the metro’s market is highly active and inventory levels are falling as Realtors face more competing offers from multiple buyers.

“We anticipate the inventory will grow slowly in the coming year,” said Russ Bergeron, MRED’s CEO.  “In some locations, and because current pricing has been established during a high-demand time frame with a lower supply of homes, we can anticipate some price appreciation in 2013.  This has been experienced in other parts of the country, but not here.”

While some areas of Chicago are still seeing high numbers of distressed sales, that’s not the case in every location.

“In these hard-hit areas the distressed market will keep the prices down for another year or more until such time that they can be processed through the system. Overall, the recovery will show a steady improvement – but there will be some neighborhoods that significantly outshine others,” Bergeron added.

Although distressed sales remained steady through 2012, traditional sales grew, indicating a healthier market ahead for sellers.

“Due to the Internet, real estate has become one of this country’s most popular spectator sports,” said Bergeron. “However one feels things might be going, it’s definitely worth watching. We’re seeing year-around real estate markets and very busy agents and brokerages.  While we probably won’t return to the craziness of the last decade, the industry appears to be back on solid footing with the ‘arrow’ pointing up.”

Westchester NY MLS Reports Price Decreases Since 2011 | Bedford Realtor

Westchester NY MLS Reports Price Decreases Since 2011 |  Bedford Realtor‘For the year as a whole, every county reported price decreases since 2011.

The median sale price of a Westchester single family house was $587,000, 2% lower than in 2011.
The comparable price in Purtnam was $300,000 or 8% below 2011.

On the west side of the Hudson, Rockland’s single family house median was $380,000, a 3% decrease.

And Oranage posted a $240,000 median, down 4%.

Only in the fourth quarter were some increases reported:  Westchester’s fourth quarter median was $547,000, an increase of 4% over 2011; and Rockland also posted a 4% increase, to $363,000.’