Category Archives: Bedford Hills

Better schools equal pricier homes | Bedford Hills Real Estate

Leave a reply

When it comes to purchasing a new home, school districts play a significant factor in the final decision. In light of this, a new study revealed that home prices escalated significantly in highly favored school zones. Per Redfin Blog:

Everyone assumes that better school districts tend to have bigger homes, higher quality homes, larger lots, or a more prime location (views, quiet streets, etc). We’ve debunked that assumption. When accounting for size, on average, people pay $50 more per square foot for homes in top-ranked school zones compared with homes served by average-ranked schools. This means that the price differences for similar homes located near each other but served by different schools can range from tens to hundreds of thousands of dollars.

                    Source: Redfin Blog

10 Examples of Social Media ROI | Bedford Hills Realtor

Leave a reply

Does social media drive ROI? Many brands are still plagued by this question.

10 examples roi social media 10 Examples of Social Media ROI [Infographic]The immediacy and visibility offered by social media marketing has convinced most business owners that it’s worth their time and effort, but calculating its effectiveness is another story. Best practices for measurement are still evolving, and even though brands are committing an increasing percentage of their budgets to social channels, many are still skeptical about its value and return on investment (ROI). What’s a marketer to do?

In the past, most marketing involved one-to-one communication. Traveling salespeople knew their audience well, and went door-to-door to deliver custom personal messages about their products to willing buyers. Think of Avon, which employed women dubbed “Avon Ladies” to sell cosmetics and skin care products beginning in 1886.

This evolved into attracting an audience via a one-to-many approach, with brands using tools like survey responses, subscription data, and Nielsen scores before delivering advertising via traditional media. In this scenario, marketers are fairly certain about who they are talking to and use trackable elements such as coupon codes and phone numbers to quantify results. Both of these paradigms make ROI fairly easy to compute: Just divide returns by the initial investment and calculate a percentage: $100,000 net profit ÷ $400,000 invested = 25% ROI.

Easy, right?

Enter social media. Brand marketers are using many approaches in an effort to be part of the conversation, and are leveraging multiple social channels to do so. These programs are far more complex than the one-to-one and one-to-many paradigms. It’s very easy to just start measuring your ROI by counting how many Twitter followers and Facebook friends you have. Or you could be a bit more advanced and measure retweets and likes. Although these are important components to track, a goal-based approach to ROI will help you better understand your results — your method of measurement must dovetail with the campaign goals you defined before embarking on a social media marketing program.

Social Media ROI: 10 Examples

The infographic below from Psoshul illustrates how 10 companies successfully used social media marketing initiatives and measured their effectiveness.

1. Coffee Groundz

  • Channel used: Twitter
  • Used it as a direct ordering channel
  • Sales and market share increased 25%

 

 

 

 

http://socialmediatoday.com/pamdyer/1777136/10-examples-social-media-roi-infographic?utm_source=smt_newsletter&utm_medium=email&utm_campaign=newsletter&inf_contact_key=d3a8a84fa3aab01f81a8e24c9576b3ffd946ff763bfabb9c98c5db66a40de4cd

Local Bedford Hills Farmers Markets | Bedford Hills Real Estate

Leave a reply

ShopperMasthead_Update

Fresh Food from Local Sources – October 3rd-9th, 2013 Down to Earth Markets
RadishBunches_2011
What’s New and in Season This Week
Apples Alex’s Tomato Farm                                     Migliorelli Farm                                     Rexcroft Farm Taliaferro Farm Arugula John D. Madura Farms
Broccoli Mead Orchards
Brussel Sprouts Karl Family Farm Cauliflower Mead Orchards Colored Cauliflower John D. Madura Farms Cookies Meredith’s Bread
Cupcakes Meredith’s Bread
Dandelion Greens John D. Madura Farms
Decorative Gourds Migliorelli Farm
Frozen Kofta, Rajma, Saag,                                     & Samosa **$2 OFF when you buy four products from frozen/chutney selections!** Bombay Emerald Chutney Company
Gluten-Free Black & White Cookies Meredith’s Bread
Gluten-Free Rustic                                     Farmhouse Sliced Bread Meredith’s Bread
Goat Cheese Amazing Real Live Food Co.
Green Beans Rockland Farm Alliance
Herbs Rexcroft Farm
Hubbard Squash Mead Orchards
Lettuce Migliorelli Farm
Pears Migliorelli Farm  Pumpkins Mead Orchards Pumpkin Pie Meredith’s Bread
Pumpkin Spice Cake Bread Alone Quick Breads Meredith’s Bread
Romaine Lettuce Rexcroft Farm
Spicy Microgreens Rockland Farm Alliance
Summer Spinach

$30 Million Home Is The Bedford Daily Voice’s House Of The Week | Bedford Hills Real Estate

Leave a reply

Photo Credit: Douglas Elliman Real Estate

 

BEDFORD, N.Y. – A six-bedroom home at 55 Springhurst Road listed at $30 million is the Daily Voice’s Bedford house of the week.

Check out the details of this home listing:

  • 8,395 square feet
  • six bedrooms
  • nine full bathrooms
  • two partial bathrooms
  • built on 21.70 acres
  • a lake stocked with Koi
  • gym, pool
  • tennis/paddle court with stone pavilion.
  • specimen trees and perennial gardens.

See Douglas Elliman Real Estate for the complete listing.

 

http://bedford.dailyvoice.com/real-estate/30-million-home-bedford-daily-voice-s-house-week

 

Westchester legislative race: Five Republicans win write-in upsets for Independence line | Bedford Hills Real Estate

Leave a reply

Five Republican candidates for Westchester Board of Legislators have won write-in primaries that will put their names on the Independence line on the general election ballot.

The Independence Party froze Republicans out of the line in contested races this year and nine were able to challenge the endorsed candidates, all Democrats, through the write-in process called opportunity to ballot. The line could help Republicans in close races.

“This is a very gratifying victory for my campaign but more important, it is a victory for the principles of fair and honest elections,” said Legislator Sheila Marcotte, who won her write-in challenge in District 10. “The true spirit of the Independence Party has been affirmed by the rank and file members.  The huge margin of victory in this race is a clear rebuke to the back room-dealing and patronage-begging that the Independence Party bosses have engaged in.”

Here are unofficial results from the Westchester Board of Elections:

District 1 (Peekskill, Buchanan, Yorktown)

Duane Jackson, D, 113

John Testa*, R, 127

District 2 (northeast Westchester)

Peter Harckham*, D, 164

Andrea Rendo, R, 115

District 5 (White Plains, Scarsdale, Harrison)

Benjamin Boykin, D, 33

Miriam Levitt Flisser, R, 16

District 6 (Harrison, Rye Brook, Port Chester)

Mark Jaffe, D, 64

David Gelfarb*, R, 19

John Verni, R (in District 7), 1

District 7 (Mamaroneck, Rye, Larchmont, Harrison, New Rochelle)

Catherine Parker, D, 34

Thomas Murphy, D, 4

John Verni, R, 61

(Verni also won a Green Party write-in primary with 5 votes to Parker’s 1 vote)

District 9 (Cortlandt, Croton, Ossining, Briarcliff, Peekskill)

Catherine Borgia*, D, 107

Peter Tripodi IV, R, 78

District 10 (Eastchester, Tuckahoe, New Rochelle)

Mary Jo Jacobs, D, 47

Sheila Marcotte*, R, 118

District 11 (Pelham town, New Rochelle)

Stavros Pantelis, D, 23

James Maisano*, R, 103

District 14 (Yonkers, Mount Vernon)

Rachelle ‘Rocky’ Richard, D, 33

Bernice  Spreckman*, R, 58

 

 

http://northernwestchester.lohudblogs.com/2013/09/27

 

A First Look Inside The Puck Building’s Elusive Penthouses | Bedford Hills Homes

Leave a reply

It took an epic back-and-forth with the Landmarks Preservation Commission, but Jared Kushner finally got approval for his Puck Building penthouse project in late 2011. Since then details of the creatively named Puck Penthouses have been scant—about design, pricing, potential buyers, or anything else—and the bare-bones teaser site doesn’t help. Then yesterday the Post reported that Leonardo DiCaprio had been one of the first to scope out the units, which are going to be priced above $20 million a pop whenever they hit the market. And now a tipster has sent us this Knight Frank listing with the first three interior glimpses of the six 3-4BR apartments, which will range from 4,895 to 7,000 square feet and have “soaring barrel vault brick ceilings, cast-iron columns, and oversize windows.” Above, a living room, dining room and terrace.

Screen%20Shot%202013-09-13%20at%2012.44.49%20PM.png

Screen%20Shot%202013-09-13%20at%2012.45.30%20PM.png

Learn how forests, wetlands reduce flood risks at seminar | Bedford Hills Homes

Leave a reply

A seminar about the science of how forests and wetlands work to help limit damage from flooding will be held from 6 to 8 p.m. Sept. 24 at the Desmond Fish Library, 472 Route 403, Garrison,

Admission is free, but registration is recommended.

Marilyn Wyman, team leader of the Natural Resources Program with Cornell University Cooperative Extension of Columbia and Greene Counties, will talk about the relationship between forests and flood mitigation: how forests slow the flood of water, increase filtration and absorption, and help to stabilize stream banks. She will also discuss some of the problems facing important forested land, including invasive species, fragmentation and the lack of regeneration.

Laura Heady, biodiversity outreach coordinator with the Hudson River Estuary Program and Cornell University’s Department of Natural Resources, will share her knowledge and research about wetlands: their role in maintaining clean water, controlling floodwaters and protecting shorelines and stream banks from erosion and property damage.

This seminar is part of a series sponsored by Cornell Cooperative Extension and Cornell University, in partnership with the state Department of Environmental Conservation’s Hudson River Estuary Program and New York State Water Resources Institute.  The Hudson Estuary Watershed Resiliency Project is an educational initiative designed to help municipal officials and stream-side landowners prepare for floods and climate change in the Hudson Valley.  Educators from the Cornell Cooperative Extension associations in Columbia, Greene, Dutchess, Orange and Putnam counties are teaching municipal personnel and landowners in target areas about flood preparedness.

 

http://northernwestchester.lohudblogs.com/2013/09/13/learn-how-forests-wetlands-reduce-flood-risks-at-sept-24-seminar/

 

10 Smart Tips for Creating, Marketing and Sharing Content on Twitter | Bedford Hills Real Estate

Leave a reply

10 Smart Tips for Creating, Marketing and Sharing Content on Twitter

Twitter, the online texting service on steroids at only 140 characters is  often a challenge for those with a traditional marketing mindset. It’s more  about brutal brevity, smart succinctness and simple shortness than monstering  the masses with multi-media sensory overload.

It’s all about doing more with less.

Creating and then marketing content with Twitter is more about tempting the  click than revealing all your secrets at once. Twitter should be seen as  the teaser social network. It offers the promise of much more beyond the  link.

It’s unsophisticated ways are its charm and its fatal attraction for  celebrities who dare to tweet while under the influence of substances, emotion  or plain stupidity.

The Twitter torrent

Twitter is sometimes seen as an inbox when it is more like a fleeting torrent  that streams and screams its content past you. Often never to be seen again. It  pushes the “I don’t want to miss out” syndrome.

This led to the creation of Twitter tools like Hootsuite that organises  Tweets into lists for reading later. The corralling of Tweets into hashtag  categories can be an effective way to manage Twitter  that is sometimes  seen as similar to the ungainly management that is like herding cats.

3 key elements to a tweet

There are 3 core elements to a tweet. Get these right and you are on your way  to using Twitter well. They may seem simple but they are often poorly executed  or ignored.

So what do you need to hone, polish and include to make your tweets sing and  dance?

  1. Headline – tempt the reader to click the link. That’s its  job, nothing more nothing less.
  2. Links – It was 4 years ago that I watched a video that said “don’t waste a tweet without a link“. It sort of made sense.
  3. Hashtags – Drive those tweets into Twitter searches and  lists that are relevant. It is becoming the glue for social. This is the role  of a hashtag.

What are your goals?

Stumbling onto Twitter with poor intent can lead to wasted time and effort.  You need to have some specific goals in mind.

Some goals that are worth considering.

  • Do you want to drive more traffic to your blog, website or online store?..So  tweet and automate the content but not the conversation.
  • Is it sales you are after? Use tweets with links to landing pages that have  something to sell. Or tweet a coupon that can be claimed in-store or via a  Facebook page.
  • Are you wanting to connect and engage with influencers, customers and  prospects?…Tweet their content, offer to help.

There are more goals than this but bait the Twitter hook, get focused and  strategic and maybe those tweets will lead to blogging nirvana.

10 tips for Twitter content success

So here are 10 top tips for creating, marketing and sharing content on  Twitter.

Read more at http://www.jeffbullas.com/2013/09/17/10-smart-tips-for-creating-marketing-and-sharing-content-on-twitter/#PiFDERoxr7D4eetb.99

Turning Point for Housing Market? | Bedford Hills Real Estate

Leave a reply

As the year’s peak home buying season comes to a close, key market indicators point to a shift in the dynamics of the housing market, suggesting that future home value appreciations may likely be driven by market demand, rather than inventory shortages.

An analysis of the summer home buying season ending in August shows year-over-year changes now within the single-digits for three key indicators – inventory count, median age and median list price, signaling a leveling of the market not seen for some time.  The national market was virtually flat month-over-month compared to July for both inventory and median list price, and registered a slight increase in median age of inventory.

“Where we have seen significant volatility in many markets, including double-digit declines in inventory as well as increases in median price for both yearly and monthly views, we are now looking at a housing market that is less heated and moving closer to normalcy,” said Steve Berkowitz, CEO of Move.

Realtor.com® Key National Market Indicators for August 2013

August 2013

Year-over-Year %

Change

Month-over-Month %

Change

Number of Listings

1,977,202

-2.50%

0.93%

Median Age of   Inventory

92 days

-8.00%

8.24%

Median List Price

$199,900

6.39%

0.00%

National Highlights:

Widespread Inventory Recovery – The inventory recovery is broad and growing.  The net number of listings increased even though the summer season is ending. Close to one-third of the 146 markets are within 5 percent of last year’s inventory levels, and more than two-thirds (99) of markets registered a net increase in inventory over last month.

Prices Stabilize – Despite the increase in inventories, the national median list price did not change compared to July. Absent a significant weakening in economic conditions or significantly higher rates, prices should continue to slowly rise alongside typical cost of living increases.

Price Appreciation Becoming More Widespread – In August, 123 of the 146 Metropolitan Statistical Areas (MSAs) covered by realtor.com® registered a year-over-year increase in their median list price, with 78 markets registering an increase of 5 percent or more.  Of the 18 markets reporting a list price decline, only 11 markets had a year-over-year list price decline of one percent or more, and only three markets had a list price decline of 5 percent or more.  By contrast, the number of markets reporting year over year median prices lower than they were last year was 31 in July.

 

 

 

http://www.realestateeconomywatch.com/2013/09/6604/