Are you still stuck in “E” rather than moving forward into “V”?
If so, it’s time to shift from email, e-cards, email newsletters, blogs, and auto-responders to the next generation of communication: vmail, vcards, vresponders, viewsletters, and vlogs.
I recently spoke with Roger Noujeim of ListedBy.com about his take on the latest trends. He noted that ListedBy clients who use video to promote their listings generate significantly more traffic than those who don’t.
He also noted that there are 700 videos posted on Twitter every minute. Noujeim described this trend as going from “E” to “V.” In fact, Cisco projects that 90 percent of all Web traffic in 2014 will be devoted to video. If you haven’t jumped on the video bandwagon, here’s how to get started.
From email to vmail
People retain 10 percent of what they hear and 15 percent of what they see. The average person spends about eight seconds viewing a text message. In contrast, video email is viewed on average to 85 percent completion. Consequently, to get better results from your email communication, shift from regular email and text messaging to vmails.