Category Archives: Chappaqua

7 free tech tools for brokers and agents | Chappaqua Realtor

Technology doesn’t have to be expensive or hard to use. It doesn’t have to take up space on a computer — it can reside in the cloud.

Some of the best and easiest-to-use software is free and can be found on the Internet. Any piece of technology that saves time or money or makes life easier is worth exploring, even if it isn’t used directly for selling real estate.

Here are some of my favorite free services. These apps are not just for Realtors, and have a large and sometimes very loyal user base, which is why they are continually upgraded and new features are added:

IFTTT — IFTTT is a service that lets you create powerful connections with one simple statement: If this (trigger), then that (action). IFTTT is free and it is very cool. The possibilities or recipes are endless. For example, I can set it so the action of taking a picture using Instagram triggers Evernote to create a note.

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The site is filled with free recipes, examples and ideas, and there are 52 channels. A channel is an application like Gmail, or Evernote or Foursquare. A check-in on Foursquare could trigger a note to Evernote or a post to Blogger, or an Instagram photo could automatically be sent to Dropbox.

LastPass — I forget passwords and hate to write them down. Some of the sites I use require that I create strong passwords that I forget, and others require that I change my password on a regular basis. I gave up on remembering and tracking all of that a couple of years ago and use a free version of LastPass. One master password gets me into the “vault” where my passwords are stored, but there is so much more.

The LastPass extension is in my Web browser and I have LastPass set up to sign me into some of the websites and services I use on a regular basis. There is a mobile app, but I have found that I can use the Web browser on my phone or iPad and access my passwords that way, too. My passwords are available to me anywhere that I have Internet access.

Skitch — Skitch isn’t as great as it used to be. The last update took some features away, but I am going to go out on a limb and suggest that the features will be brought back. Skitch works on mobile phones and on computers. I use it on my phone and tablet for sketches or to draw on screen prints.

On my computer I use it for making screen shots that I can draw or type on. Very handy for bloggers and Realtors. Skitch is now part of Evernote so I can automatically store my Skitch creations in Evernote. On phones with the Android operating system, Skitch is a button built right into Evernote and a stand-alone app. There is a Skitch website where Skitch images can be posted and shared.

Google Drive — Google Drive is similar to Dropbox but not the same, and I use it differently. Google Drive is where I write and store all of my articles for Inman News. Dropbox doesn’t have a built-in word processor.

The word processing program built into Google Docs is as good as Microsoft Word (at least for my uses) and seems to be superior to anything I can find for word processing on the Macintosh. Google Drive works with Google Docs, and I can start a new document right in Google drive on any device no matter where I am. I can’t lose it because it gets saved in the cloud.

Ribbet! — When my favorite Internet-based photo editing site Picnik closed down, I was upset. I know that Picnik has been integrated into Google Plus but it isn’t a stand-alone program anymore and parts of it are missing. Ribbet! is the new Picnik. The free version is wonderful, and the premium version is amazing and free at the moment. The site is great for editing photos and for adding effects, captions and frames. Ribbet! is a wonderful tool for creating images for blog posts or for real estate marketing.

Pixlromatic — photo editing software available on mobile devices and on the Internet. There are several related products on the Pixlr site, including Pixlr, which has many if not all of the features found in Photoshop elements, and it is free. Pixlr-o-matic is fun and I can even make a poor-quality photo look artistic by applying some filters and maybe a frame. It works with pictures that have already been taken or can be used with the camera in an Android, iPhone, iPad or a webcam on a computer.

Chrome browser — advertised as a “fast free browser.” I love Chrome. It even works on computers that are so slow they make me want to cry. Chrome doesn’t slow my computer down even when I have 30 tabs opened and it never crashes. Check out the Chrome Web store and find browser add-ons for everything I mentioned in this article except IFTTT.

How to Use Eyeline Matching for Smooth & Logical Video Storytelling | Cross River Realtor

Before planning any video shoot, it’s important to have a good understanding of how the footage is going to be edited as this can make a big difference in how you approach the shoot.  There’s a big difference between shooting and then editing versus shooting for the edit.  Ideally you’ll always be shooting for the edit as it leads to a more efficient production when you know who will be editing, what equipment is needed, what shots are required for continuity, etc…

On this week’s Reel Rebel video production tip episode, Stephen explains an important concept to nail down when shooting for the edit called “eyeline matching.”

YouTube Preview Image

What is Eyeline Matching? Continuity Editing

Eyeline matching is a film editing technique associated with continuity editing to help establish a logical coherence between shots and make the storytelling smooth, logical and continuous. Eyeline matching is one of the basic building blocks of movie making for a narrative film or story.  Eyeline, as you might guess, refers to the trajectory of the looking eye.  Eyeline matching isn’t just about seeing what the character is looking at, it’s about the angle at which they’re looking at it.  It applies often to other characters, but also applies to anything that can be looked at.

This technique is based on the premise that the viewers will want to see what the character they are watching on the screen is viewing.  This means there will be a cut to show what is being looked at by the character on screen.  It can be:

  • An object
  • A view
  • Another character

The eyeline match will begin with a character looking at something off-screen.  It is then followed by a cut to the object or person at which he is looking.  For instance, a man is looking off-screen to his left, and then the film cuts to a television that he is watching, a character he is looking at, etc.

If you’re watching a movie, and a character is looking off screen at something, your natural expectation is to next see what that character is looking at.  That’s almost always the case, but you can’t just get any old shot of whatever that character is looking at.  You are trying to sell the reality of the film.  This means that when you cut to the shot of whatever you’re character is looking at, the audience needs to believe that they’re looking at it through the eyes of your character.

Examples of Eyeline Matching

For example, Character A, is clearly the star of the show.  Let’s say he’s deciding which pair of shoes to wear.  In the shot, you can see that not only is Character A looking off camera, he is looking DOWN and off camera.  Your audience will expect to see a high angle shot looking down on whatever he is looking at, in this case his shoes, as if from Character A’s point of view.  In shot A you see the angle at which Character A, is looking.  This is his “eyeline.”  In shot B you see what he is looking at from that same angle.

Alfred Hitchcock’s “Rear Window,” is one example of a film that makes frequent use of eyeline matches.  The main character is confined to his apartment.  He looks out its rear window often at events in the buildings across from him.  Hitchcock frequently cuts from the character looking off-screen to the focus of his gaze.

Here’s an example from The Stendhal Syndrome (La Sindrome di Stendhal, Italy,1996) where the Director, Dario Argento has his protagonist Anna looking at Botticelli’s The Birth of Venus (c1485).

The Stendhal Syndrome (La Sindrome di Stendhal, Italy,1996)

The term “eyeline match” can also refer to the practice of setting off-camera eyelines for single shots of characters within a scene.  They are shot so that when these shots are cut together, each of the characters appear to be looking at the correct character, without any confusion. Factors influencing the position of the off-camera eyeline are usually placed off camera, but sometimes are by giving the on-camera actor a mark to look at.  These factors include the 180 degree rule, camera lens/height/distance to subject and geography of the set.  For example, you take matching close-ups of two actors in a scene.  They are shot on the same lens with the camera placed at matching heights.

The eyeline match creates order and meaning in cinematic space.  It gives the viewer what they want and are expecting to see and it can really bring a story to life for the viewer.

Vacant Homes Plague Neighbors | Chappaqua NY Homes for Sale

Deborah Jackson in front of her Chicago home.

The vacant home next to Deborah Jackson’s house has been an eyesore and magnet of blight for much longer than the Chicago homeowner would care to remember.

The roof of the empty townhouse, which is connected to Jackson’s, is shredded and caved in, causing water to leak through Jackson’s walls. Overgrown bushes and bramble peek over the property’s 4-foot fence, and possums and stray cats — instead of a nice family — live inside.

The derelict property, which has been vacant for the better part of 15 years, even appears to pose safety risks. Jackson’s granddaughter was once struck in the face by a detached piece of the home’s roof; sometimes trespassers pay unsettling visits; and the home is infested with snakes.

“Anytime I see people or have heard people, I would always call the police,” she said. “I’m looking at a jungle out here. I can’t sit on my patio. My grandkids don’t want to visit me because of the snakes.”

Unfortunately for Jackson, it’s not the only vacant property in close proximity that causes the 59-year-old schoolteacher distress. The home to her left and the two directly across the street from her in the foreclosure-ravaged South Side Chicago neighborhood of Pullman are also unoccupied.

Jackson’s story captures the heavy toll that vacant homes can take on their neighbors’ quality of life, and, at the same time, it highlights a reality that is galling to residents in hard-hit areas: Many such properties are often left to deteriorate by banks.

Foreclosure nation

The neglected yard next to Deborah Jackson’s home.

Since the housing collapse began, about 4 million Americans have lost their homes to foreclosure, resulting in a persistent glut of vacant homes on the market. Banks and other investors have managed to whittle down this supply somewhat in the past two years.

But according to online foreclosure marketplace RealtyTrac, there are still about 532,000 homes in the possession of banks or government-sponsored investors, and most of them are vacant and not listed. In addition, many of the 950,000 homes that RealtyTrac says are not yet repossessed, but still in some stage of foreclosure, have already been vacated.

The spotlight is usually on the economic impact of vacant homes: their tendency to drag down prices by selling at steep discounts and bloating housing supply. But sometimes less explored are the intangible effects of the empty properties on neighboring homeowners.

Magnets of blight and crime

Ed Jacob, executive director of Neighborhood Housing Services of Chicago, said vacant homes can burden neighbors — some of whom are teetering on the brink of foreclosure themselves — and even put them in harm’s way.

Snakes and other pests have infested the yard of the abandoned home.

“They become magnets of crime. They’ll get stripped of all their copper,” Jacob said of the vacant properties. “People use them to stash their drugs. It’s a huge psychological effect on homeowners who are hanging on.”

Jackson is no stranger to this phenomenon. Thieves looted a neighboring abandoned property to her left — a different home than the one that’s infested with snakes. Authorities later told her that there was a danger of a gas explosion happening at the home because the burglars had removed the furnace.

“They took everything that wasn’t nailed down,” she said.

Vacant properties can cast such a dark cloud over their communities that, when those homes are finally purchased, it’s sometimes cause for celebration.

Ihsan Atta of Brookfield, WI, recalled living next to a vacant home for months that was teeming with rodents and had overgrown bushes. People living in the neighborhood had become so put off by the decrepit property that when an investment firm snapped it up recently, neighbors rejoiced.

“One neighbor went by— I thought she was so happy, she was going to kiss me,” said Marty Boardman, chief financial officer of Rising Sun Capital Group, the home investor that bought the property.

Are banks to blame?

The blight of vacant properties is often the fault of the financial institutions that own or oversee them. Those financial institutions — whether it be banks or government-backed organizations such as Fannie Mae, Freddie Mac and the Federal Housing Administration — sometimes fail to keep up on the properties’ maintenance.

“Often that means that the lawn’s not being mowed and maintenance isn’t being done on the property, and so it’s just going to be an eyesore in the neighborhood,” said Daren Blomquist, vice president of  RealtyTrac.

Financial institutions sometimes turn a blind eye to vacant properties in their portfolios because they either don’t want to pay or can’t afford maintenance costs, experts say.

Labeling some financial institutions “slumlords,” consumer advocates and local governments have tried to hold their feet to the fire.

The City of Los Angeles brought a lawsuit against Deutsche Bank and U.S. Bancorp for allegedly failing to maintain some of their repossessed properties. Also, the National Fair Housing Alliance filed complaints with the Department of Housing and Urban Development against U.S. Bancorp and Wells Fargo for allegedly neglecting repossessed properties concentrated in minority neighborhoods.

If financial institutions sold foreclosures quickly, such properties would have less of a chance to grind on neighborhoods. But according to RealtyTrac, a repossessed property takes an average of 195 days to sell. And that’s after the average 378 days that a home takes to be repossessed by a bank, a period during which the home may be vacated by its former resident.

“Banks don’t know how to sell houses. They’re not very good at it,” said Boardman, whose company flips 30 to 50 homes a year. He pointed to a recent deal in which, he said, it took Chase two months to find an employee who actually had the authority to approve a sale.

‘My hands are kind of tied’

Jackson said that she recently convinced the Chicago Department of Streets and Sanitation to clear debris out of the snake-infested backyard of the abandoned property that abuts her home, a job that she said took three hours for 11 men to complete.

Ideally, either a bank or the city will repossess the home and rehabilitate it. Public records suggest that the home has not been repossessed yet, according to RealtyTrac. But that’s out of Jackson’s hands.

Meanwhile, she’s tried to contact banks tasked with caring for some of the other four vacant homes neighboring her so she can nudge them into tending to the properties. But that’s proved impossible so far.

Two of the vacant homes — much like 80 percent of all repossessed properties in the U.S., by RealtyTrac’s measure — are not listed, so she can’t identify their owners.

She said only one of the four vacant homes surrounding her has a for-sale sign, but no one has answered calls from her or her neighbors when they have dialed the phone number on it.

She’s also tried to determine the other properties’ owners by searching public records, but she has been unable to identify some of the deed-holders and unable to reach the others.

Many concerned neighbors, as well as capable buyers, have hit the same roadblocks, experts say. Bureaucratic ineptitude, profit-driven asset-management strategies and the overall complexity of a securities market where mortgages once traded hands like hot potatoes are all to blame.

Despite the challenges, Jackson said that she is determined to reach the owners of the blighted homes that have tainted her neighborhood for years.

“But right now my hands are kind of tied,” she said.

Housing Is Bright Spot In Beige Book | Chappaqua Real Estate

The housing market showed broad improvement as the economy continued to expand modestly in late August and September, the Federal Reserve said Wednesday.

The Fed’s “beige book” report reinforced a host of recent data suggesting the housing market’s recovery is picking up steam. The report, which is based on anecdotes from business contacts and economists, said existing-home sales strengthened in all 12 Fed districts, while selling prices rose or held steady.

In general, the Fed noted that economic activity “generally expanded modestly” since its last report, with consumer spending inching up or staying level.

Some districts noted that uncertainty over the presidential election, the U.S. budget outlook and the European sovereign-debt crisis were keeping some employers from hiring.

The economic snapshot was prepared by the Federal Reserve Bank of New York based on information gathered on or before Sept. 28 and will be used for discussions at the Fed’s next policy meeting, Oct. 23 and 24.

The beige book observed that “residential real estate showed widespread improvement since the last report.” That is in line with data showing a nascent firming in a sector once rocked by the collapse in housing prices and the recession. Sales of previously occupied homes reached their highest level in more than two years in August, the National Association of Realtors said last month.

The Fed noted that shrinking inventories of houses helped push up prices in some districts. Some regions saw robust growth in the construction of multi-family units. The commercial real-estate market was “mixed,” with some softening in the office market.

At its policy meeting in September, the Fed took action to boost the housing market. The central bank launched a bond-buying program, under which it will purchase an additional $40 billion of mortgage-backed securities each month until the labor market significantly improves. The Fed opted to buy mortgage-backed securities to help put downward pressure on mortgage interest rates.

Some districts reported that retail sales were being held back by rising gasoline prices, political uncertainty and “concerns about the fiscal cliff.” That is a reference to the package of tax increases and spending cuts scheduled to simultaneously take effect at the start of 2013 unless Congress reaches a deal to avert them. Manufacturing conditions were mixed, but “somewhat improved,” while tourism remained steady at “robust levels.”

The Fed found price pressures were contained.

5 Ways to Improve Your Facebook Engagement | Cross River Realtor

5 Ways to Improve Your Facebook Engagement

social media how to

Having trouble engaging your Facebook audience?

If your fans are not interacting with your brand and sharing your content, what value are they?

In this article, you’ll discover how to get more likes, comments and shares. I’ll reveal five strategies for Facebook posts that get your fans buzzing.

#2: Don’t Use URL Shorteners

A recent study by Buddy Media found that engagement rates were three times higher for Facebook posts that use a full-length URL, rather than a link generated by a URL shortener like bit.ly.

bad bitly postConverse fans may have liked this post, but how many actually clicked on the link? Generic bit.ly URLs are less likely to drive traffic to your site.

Why is this?

The likely explanation is that Facebook users want to know where you’re taking them. This makes even more sense considering the fact that Facebook users are increasingly accessing the social network exclusively from their mobile devices (20%, or 102 million and growing).

A shortened URL does not indicate what type of website you’re taking them to, which is a deterrent to mobile users.

But didn’t we just learn that longer posts have lower engagement? Yes, but a URL doesn’t seem to count in this instance.

If you’re worried about post length, use a brand-specific URL shortener that lets users know you’re taking them to your website.

For example, Victoria’s Secret uses http://i.victoria.com/wSl instead of this crazy-long link: http://www.victoriassecret.com/shoes/whats-new/studded-suede-pump-betsey-john…

victoriaGet more clicks by using a brand-specific URL shortener. Fans want to know where you’re taking them.

#4: Use the Right Words for Higher Engagement

What you say—or don’t say—on Facebook matters. Certain words elicit more engagement, while others will leave your post dead in the water.

Buddy Media found that action keywords like “post,” “comment,” “take,” “submit,” “like” or “tell us” are the most effective. Be direct in your request, and fans will listen.

macy'sWant your fans to do something? Tell them! Fans respond well to specific instructions.

On the other hand, if you’re running a contest, sweepstakes or other promotional offer, fans don’t respond well to direct or aggressive language.

Softer-sell keywords such as “winner,” “win,” “winning” and “events” will make fans excited rather than feeling like they’re being sold to.

Aggressive promotional keywords like “contest,” “promotion,” “sweepstakes” and “coupon” will turn them off.

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Debate leaves some taxing questions about housing unresolved | Chappaqua Realtor

Mitt Romney and Barack Obama images via MittRomney.com and WhiteHouse.govMitt Romney and Barack Obama images via MittRomney.com and WhiteHouse.gov

Anybody who watched it knows that Mitt Romney scored a technical knockout of President Obama in last week’s debate. But are there some potential future costs and concerns for housing that have to be looked at in the wake of that victory?

On the one hand, Romney surprised Obama with sharp criticism over an issue that has plagued homebuyers and refinancers: the super-strict underwriting and documentation that banks are requiring for home loans, in part because they’re worried about forthcoming “qualified mortgage” federal rules under the Dodd-Frank financial reform legislation.

“It’s been two years,” Romney said to Obama at the Denver debate, “We (still) don’t know what a ‘qualified mortgage’ is. So banks are reluctant to make mortgages … It’s hurting the housing market.”

There’s no question that regulators have proceeded at a frustratingly glacial pace since the passage of Dodd-Frank in July of 2010, and we don’t know what the Consumer Financial Protection Bureau will come out with on this issue in early 2013.

Will the bureau, which took over the project from the Federal Reserve in mid-2011, create a straightforward “safe harbor” for lenders — a set of basic bright lines defining an applicant’s “ability to pay” within which banks can originate loans without fear of litigation every time a borrower goes seriously delinquent?

Or will regulators instead open the door to nitpicking, costly lawsuits and thereby make lenders even more gun-shy about originating new mortgages?

The wrong answers could wreck mortgage lending for years to come.

Obama had no response to Romney’s critical shot on qualified mortgages and maybe wasn’t even aware of the problem. In fact, it’s possible even Romney hadn’t heard much about it until the previous week, when his team was briefed by David H. Stevens, CEO of the Mortgage Bankers Association, who’s also the former FHA Commissioner and former head of Long and Foster Realtors.

Qualified mortgage (QM) was a well-prepared debate zinger, and put the spotlight on an undeniable failing of this administration: lackluster response times to urgent housing needs, plus unworkable regulatory proposals that have delayed needed guidance on mortgages even longer. (Remember “QRM” — the proposed mandatory 20 percent down payment plan? It’s still nowhere to be seen.)

But Romney’s good stuff on qualified mortgages was not the most important matter involving real estate that came up in the debate. Romney’s tax plan — the one that Obama charged repeatedly would add trillions to the deficit — never was addressed in terms of its specific potential impacts on homeowners.

Romney never said the words “mortgage interest deduction” during the debate, but the MID, along with most other longstanding and popular write-offs, is at the core of his tax reform concept.

In order to pay for the estimated $4.8 trillion in tax revenue reductions he proposes — starting with a 20 percent across-the-board cut in tax rates, elimination of the alternative minimum tax, the estate tax and other revenue-losing measures — Romney needs to eliminate or downsize trillions in tax deductions, credits and subsidies. That’s how his plan is supposed to achieve revenue neutrality, i.e., it wouldn’t raise the deficit.

Two days before the debate, he told Denver TV station KDVR that he’s open to limiting the MID along with a long list of other write-offs as part of an overall reform of the tax code.

“As an option,” Romney told his interviewer, “you could say everybody’s going to get up to a $17,000 deduction. And you could use your charitable, home mortgage deduction or others — your health care deduction, and you can fill that bucket, if you will, that $17,000 bucket, that way.”

Earlier this year, at a private fundraising meeting, Romney told supporters that among other options on taxes, he would consider eliminating the mortgage interest deduction for second homes outright.

Tax reform proponents, such as the bipartisan, nonprofit Committee for a Responsible Federal Budget, praised Romney’s concept of capping or eliminating popular write-offs as “very significant and progressive” following the debate. “Progressive” in tax lingo means: It siphons off more money from higher-income taxpayers than it does from lower- and middle-income folks.

The committee noted that just 30 percent of all U.S. taxpayers itemize at all, yet “almost all higher earners currently itemize more than $17,000 in deductions.” In fact, the committee added, the average itemizer in 2011 wrote off $26,000, and the top 1 percent of earners wrote off an average $174,000.

Absent additional details about the tax reform plans from Romney, large numbers of homeowners would be forced to choose which write-offs went into their capped deduction “buckets.” Do we take deductions for the mortgage interest we paid, or do we write off what we donated to charities?

During the debate, Romney said he was open to higher numbers on caps, but that all of this would have to be worked out in negotiations with Congress after he took office. Hmmmm.

Make no mistake: When it comes to housing-related write-offs, we are talking big, big numbers that could solve a multitude of revenue-raising problems.

According to the Joint Congressional Committee on Taxation’s latest projections, the home mortgage interest deduction will save homeowners — and cost the federal Treasury — nearly half a trillion dollars ($484 billion) during fiscal years 2010-2015. Local real estate tax deductions for homeowners will save owners — and cost the government — about $121 billion. The capital gains exclusion for home sales alone comes in at $86 billion.

Though the main housing lobbies have been quiet about Romney’s tax plans — preferring to wait for more details — the fact remains: For the first time in years, we have a Republican presidential candidate who is willing to put some of housing’s most sacrosanct tax code preferences on the cutting block. Obama talks about limiting MID write-offs for people who make $250,000 or more. Romney is talking about much bigger limitations.

Sure, it’s campaign rhetoric, and sure, the deduction cutbacks have to be seen in the context of significant reductions in tax brackets that would lower taxes elsewhere. But the crucial question is: What would this all do to housing values, sales, building and homeownership?

We could really use some details.

Chappaqua NY real estate prices up 8.1% – Sales up 1.4% | RobReportBlog | Chappaqua NY Real Estate

Chappaqua NY Real Estate Report   –    RobReportBlog   –   Sept 2012Sales over the past six months

2012

70   homes sold

$919,000   median price

2011

69  homes sold

$850,000  median price

Homes sales up 1.4% as the median sales price jumped 8.1%.