One of the most underutilized features in Facebook is the ability to create lists.  Lists can be an effective way to funnel the noise that seems to present itself every time you log into Facebook.  Let’s face it, we have all made regretful “friend” decisions on FB and for some reason those are the people that tend to dominate our newsfeed.

Lists can help us to listen and communicate with the people that matter to us most.  If you aren’t usingFacebook lists at all, then you might want to start here.

However, one list in particular stands apart from the rest.  The geographic smart list can be an extremely powerful tool for engaging local connections with relevant targeted data about real estate, without spamming and perhaps alienating your other Facebook friends.

Watch the video below for some tips on how to use it.

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