Do you want more traffic to your blog?
Are you struggling to catch the attention of more readers?
Does this sound familiar? You write an amazing piece of content. You made sure tocraft an attention-grabbing headline. You share the link on Twitter, Facebook, even Google+.
Then you wait in breathless anticipation for your share count to skyrocket. Except it doesn’t.
Never fear, in this article you’ll find fresh ideas to generate buzz and get your posts noticed.
Use a two-pronged approach with a variety of platforms and different types of media to get your post shared. Image source: iStockPhoto.
Promote Your Article Across a “Wider” Variety of Platforms
Everyone is using Twitter, Facebook, Google+ and LinkedIn to promote their content. It’s tempting to focus only on these four networks because they have popularity and community numbers on their side.
However, you get a competitive advantage when you share your content on smaller or less well-known networks. These sites often have active, focused audiences and offer less competition for attention, so your content will stand out.
Here are some examples of smaller networks:
- Quora.com—A question/answer-based website founded by two former Facebook employees. What makes Quora unique is that all content is created, edited and organized by its user community. The user base tends to be more business- and academic-oriented.
- Tumblr—A microblogging site that recently made headlines when Yahoo! acquired it. Its user base tends to be younger and more “hip,” making it the perfect platform to share edgier, niche-based content.
- Empire Avenue—Part social network, part social media marketing tool, Empire Avenue uses gamification to enable users to broadcast content across all of the other social networks. The primary members of EAv are small businesses, social media professionals and bloggers.
Intel on Empire Avenue.
Grab Viewer Interest With Different Types of Media
Sharing a link to your post isn’t enough to guarantee that it gets read. You need togive users a compelling reason to click your link.
Use one or more of these outside-the-box, creative methods to promote your posts with images, audio and video.
#1: Use Dubbler to Give a Short Audio Introduction
Available for iPhone and Android devices, Dubbler offers a simple way to record up to 60 seconds of audio on your phone, and then share it with other Dubbler community members.
Dubbler brings the simplicity and fun of audio to the social world. Record your voice, add a filter or photo and share with your friends.
The app includes voice filters and lets you add a cover image.
Spark interest in your blog post and record an audio message that communicates your excitement and passion about the content in a way that text or static images can’t.
Add an image, enter your blog post URL in the description and you’ve got a ready-made sound bite that can be shared with the Dubbler community, as well as Facebook and Twitter.
5 Creative Ways to Drive More Traffic to Your Blog Posts | Social Media Examiner.